30 Nov

Growth Marketing: a Guide to Retaining and Acquiring More Clients
There are several ways agencies can market products, but the tricky thing is, there is no one-size fits all solution. What works in terms of successful marketing for a dental office will differ drastically from a company introducing a new, hip skateboard, or some sort of new marketing tech. Marketing
21 Nov

The Ultimate Guide to Data Visualization: Charts, Graphs, and Everything in Between
Data visualization can make all the difference between a conversion and a lost sale. After all, visual data transcends some of the most common obstacles in communication, including:
19 Nov

TapClicks Ranked No. 163 Fastest Growing Company in North America on Deloitte’s 2018 Technology Fast 500
SAN JOSE, California, November X, 2018 TapClicks, the global SaaS leader in marketing analytics, reporting, orders, and workflow, today announced it has ranked as number #163 on Deloitte’s Technology Fast 500™ national award, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies
11 Nov

Maximizing Client Reporting Efforts: 5 Integral Strategies
Any agency knows that reporting is an integral part of each and every project. It’s where you can celebrate your wins or highlight areas for improvement. But it can also be extremely time-consuming and, when executed poorly, can be a huge waste of resources. So how do you ensure that
06 Nov

The 12 Best Data Visualizations to Inspire Marketing Teams
Data visualization is a huge part of doing business today, with influence in so many different aspects. Whether it’s in marketing—through the dissemination of engaging information—or corporate communications and pitches, there’s a whole lot of value to be found
16 Oct

What Is Correlation & How Is It Used In Marketing
What Is Correlation? Correlation is when there is a mutual relationship or connection between two or more things. In mathematical terms, correlation most often applies to the measurement of the relationship between two variables, X and Y.
16 Oct

TapClicks Partners with StackAdapt to Enable Native Advertising-Specific Metrics
Marketers can now aggregate native advertising-specific metrics into TapClicks. SAN JOSE, California, October 9, 2018 — TapClicks, the global SaaS leader in marketing analytics, reporting, orders, and workflow, is happy to announce the recent integration with StackAdapt. With this StackAdapt integration, marketers can now aggregate native advertising-specific metrics—including time-on-site and
11 Oct

How to Effectively Email a CEO or Business Owner in 5 Easy Steps
When it comes to emailing your CEO or emailing the business owner, it makes no difference whether you work at a large or small agency. It can be a little intimidating.
03 Oct

Data Visualization Examples: A Look Into Modern Visual Innovation
When you talk about graphs and charts, all too often, the first image in a person’s head is a bunch of 90s-esque charts and graphs on a powerpoint pasted from an excel sheet of some kind. Data visualization (or visualisation as the Britts spell it) is a hallmark of business