GA4 Best Practices from Google

GA4 Best Practices from Google

Welcome to our Google Analytics 4 best practices webinar! We explore how to unleash the power of data with best practices given directly from Google. Learn about the switch from goals to events, how to manage UA and GA4 data plus the impact this has on ecommerce providers. Lastly, you'll see how...

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Best GA4 Migration and Visualization

Best GA4 Migration and Visualization

Welcome to our GA4 Migration and Tapclicks Visualization webinar! In this session, we dive deep into the world of data analytics, exploring the secrets to successful GA4 migration and unveiling the power of Tapclicks’ advanced visualization capabilities. Presenters Kathryn Gatti T...

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The Convergence of Audio: Digital, Traditional & Radio

The Convergence of Audio: Digital, Traditional & Radio

In the days of traditional media, advertising consisted of TV, radio, and the newspaper. Each media option worked separately, with very little cross-over. Learn how that’s changed – Plus Live Q&A! Presenters Kevin Yamano TapClicks Larry Todd LeadsRx Kate Gerwe...

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Identifying Buyer Journeys with Omnichannel Attribution

Identifying Buyer Journeys with Omnichannel Attribution

TapClicks, LeadsRx, and Diray Media will showcase how to harness the power of attribution insights to ensure you are setting up your marketing campaigns for success and spending your advertising dollars efficiently. Presenters Aj Brown LeadsRx Tom Galati Diray Media...

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Is 100% Attribution Even Possible?

Is 100% Attribution Even Possible?

Get insights into the importance of phone call tracking, success metrics surrounding person-to-person connection, and how to optimize phone call tracking campaigns to achieve stronger returns. Presenters Timothy Gomoll iovox John Lyle Level7 Kevin Yamano TapClic...

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How to Leverage Native Content to Drive B2B Leads

How to Leverage Native Content to Drive B2B Leads

Business to business advertising is notoriously difficult. For the selling side, digital advertising has a multitude of options but which ones are going to produce the best results. For the buying side, the deluge of messaging is overwhelming. Presenters Kevin Yamano TapClicks...

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How to Move Upmarket as an Agency

How to Move Upmarket as an Agency

Kevin Yamano hosts Hunter Phillips of Choozle, and Steve Blanshan of PunchDrunk Digital, to show you how agencies are scaling by leveraging technology to achieve stronger targeting, enhanced optimization, higher reach, and detailed reporting. Presenters Hunter Phillips Choozle...

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Ecommerce in the New Normal: How Will Affect Your Marketing Strategies?

Ecommerce in the New Normal: How Will Affect Your Marketing Strategies?

Join your host Kevin Yamano for a discussion with Emi Wayner, Platform Partner Lead at Google, and Tim Whitely, CEO, and Founder of Team SI, for a discussion about ecommerce in the New Normal and how it will affect your marketing strategies moving forward. Presenters Kevin Yamano...

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How do multi-location brands compete in a highly digital marketplace?

How do multi-location brands compete in a highly digital marketplace?

With many individuals now working from home, how are service companies who used signage adapting to marketing to individuals who no longer drive by? Plus Live Q&A! Presenters Kevin Yamano TapClicks Jennifer Bassik Invoca Tom Zoebelein Stratosphere Studio...

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Data Rich Television

Data Rich Television

As brands invest more ad budgets into OTT/CTV, campaign data needs to deliver on more than simple metrics. The insights provided by the available data needs to help advertisers identify new audience trends and drive strategy moving forward. It needs to be timely and actionable. Presente...

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