Bring all your marketing data together, and put it to work.
TapData is the central place to bring all your marketing data together. It connects data from the tools you already use, giving you a single source of truth for smarter analysis and decision-making. Whether you're looking to streamline reporting, automate workflows, or gain deeper insights, TapData makes managing and using your data simple, scalable, and powerful.
Thousands of Data Sources
The most comprehensive selection of data connectors available, including TapClicks SmartConnectorTM, provides the flexibility to quickly and easily combine all the data critical for your needs.
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Data Exporter
Easily send extracted data to thousands of data sources and load them into popular Data Warehouses like Snowflake and BigQuery, common Databases like SQL and Postgres, and other top destinations. Configure an export to load on demand or on a schedule to ensure your data delivery is automated.
Blend Your Data
Use TapClicks pre-defined channels, or create your own custom channels in TapClicks to merge data from various sources, creating tailored dashboards that perfectly align with your unique analytical needs and narratives.
Data Load Status
Get a real-time overview of all data activities so you can spot any issues right away and repair them, ensuring a steady stream of high-quality data.
TapAPI
Your team relies on a tech stack to get their jobs done. TapClicks can connect seamlessly with those systems.
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Scale Management Tools
With robust features like Client Groups, Business Units, and Data Profile Controls, TapClicks transforms the way businesses handle large-scale data tasks.
Refine Your Data through Advanced Calculations
Create and run complex transformations to format your data how you need it. Gain more control and customization over how data is aggregated and displayed. Build your own formulas for essential data visualizations.
Auto Assign
Automatically map (assign) your source data to the correct fields. Defined rules ensure that as more assignments come into the system, they automatically link to the correct client records.
Transformation Hub
The Transformation Hub is your built-in data prep engine, purpose-built for marketers who need clean, consistent, analysis-ready data, fast. With powerful transformation tools and flexible rule sets, it helps unify naming, clean up fields, segment metrics, and pace budgets without added complexity.
“We’ve been using TapClicks’ Data Exporter for almost a year and it’s a reliable piece of our standard data stack. We are able to add or remove metrics and data sources on our own and have the data flow to Snowflake in minutes. We used to spend hours each week managing data pipes into Snowflake and now we have it all automated.”
Dan Pascale –
Chief Operating Officer,
Data Drive Marketing
