Marketers are innovating during this period of COVID-19 while reaching new levels in their marketing maturity.
The TapClicks Marketing Benchmark Report leverages a database of marketing activities across the TapClicks family of brands. Our partners and customers represent the leading generation of marketers across all industries, using paid media analytics and optimization platforms to connect campaign data for all marketing channels.
In this report, you will find:
- Insights and benchmarks across categories and advertising networks will be useful as you plan campaigns for success.
- Metrics that will help create plans that look ahead into the early quarters in 2021, where it is expected to see an increase in marketing spend, as economies open up with the promising potential of a COVID-19 vaccine over the coming months.
- A vision into how connecting and aggregating campaign data on a unified platform can deliver actionable insights and recommendations to drive KPIs and increase ROI.