Thryv

Thryv Holdings, Inc. (NASDAQ:THRY), provider of Thryv software, supports more than 40,000 local businesses across the U.S. We created a fully integrated, end-to-end customer experience platform so small businesses can reach more customers, stay organized, get paid faster and generate more reviews.

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

Stored

All Dimensions and Metrics:

Account ID	Ad Name
Answer Status	CMR Number
CPC	CPM
CTR	Call Date Time
Call Length	Caller City
Caller Name	Caller Number
Caller State	Caller Street Address
Caller Zip	Calls
Calls	Campaign ID
Category	Clicks
Clicks	Clicks
Client CPC	Client CPM
Client Cost	Company ID
Company Name	Date
Destination Number	Destination URL
Emails	Engine
Forms	Impressions
Impressions	Impressions
Intention	Listing Address
Listing Business Name	Listing City
Listing ID	Listing State
Listing Zip	Product
Recording URL	Rings
Spend	Spend (PPC)
Spend (SEM)	Total CPC
Total CPM	Total CTR
Total Calls	Total Clicks
Total Impressions	Tracking Number

Data View Details: Companies

CMR Number	Company ID
Company Name	Impressions (ESS)
Impressions (PPC)	Impressions (SEM)
Clicks (ESS)	Clicks (PPC)
Clicks (SEM)	Total Spend
Spend (PPC)	Spend (SEM)
Forms (SEM)	Emails (SEM)
Calls (ESS)	Calls (SEM)
Total Impressions	Total Clicks
Total Calls	Total CTR
Total CPC	Total CPM
Client Cost	Client CPM
Client CPC	Date

Data View Details: ESS Call Details

CMR Number	Company ID
Company Name	Listing ID
Listing Business Name	Listing Address
Listing City	Listing State
Listing Zip	Product
Call Date Time	Answer Status
Tracking Number	Destination Number
Caller Name	Caller Number
Caller Street Address	Caller City
Caller State	Caller Zip
Recording URL	Call Length
Rings	Date

Data View Details: ESS Categories & Insights

CMR Number	Company ID
Company Name	Listing ID
Listing Business Name	Listing Address
Listing City	Listing State
Listing Zip	Product
Category	Intention
Impressions	Clicks
Date

Data View Details: ESS Plus Details

CMR Number	Company ID
Company Name	Listing ID
Listing Business Name	Listing Address
Listing City	Listing State
Listing Zip	Product
Impressions	Clicks
Calls	Date

Data View Details: PPC Details

CMR Number	Company ID
Company Name	Account ID
Category	Intention
Campaign ID	Ad Name
Destination URL	Product
Impressions	Clicks
Spend	CTR
CPM	CPC
Client Cost	Client CPM
Client CPC	Date

Data View Details: SEM Call Details

CMR Number	Company ID
Company Name	Account ID
Engine	Product
Call Date Time	Answer Status
Tracking Number	Destination Number
Caller Name	Caller Number
Caller Street Address	Caller City
Caller State	Caller Zip
Recording URL	Call Length
Rings	Date