Outbrain is a powerful content discovery platform tool. It can optimize campaigns being run to help reach the targe audiance and help brands get more recanition
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Archived Auto Archived
Budget Amount Budget Amount Remaining
Budget Amount Spent Budget Creation Time
Budget Currency Budget Daily Target
Budget ID Budget Last Modified Date
Budget Maximum Amount Budget Name
Budget Pacing Budget Shared
Budget Start Date Budget Type
Cached Image URL Camapaign Currency
Campaign Creation Time Campaign ID
Campaign Last Modified Date Campaign Name
Campaign Targeting Clicks
Client CPA Client CPC
Client CPM Client Spend
Conversion Rate Conversions
Cost Country Code
Country ID Country Name
Creation Time Date
Document Language Enabled
Impressions Last Modified Date
MarketerID Minimum CPC
On Air Reason
Region Code Region ID
Region Name Run Forever?
Section Name Site Name
Status Text
Total Value URL
Campaign Name Marketer ID
On Air Reason Enabled
Campaign Last Modified Date Campaign Creation Time
Auto Archived Camapaign Currency
Campaign Targeting Budget ID
Budget Name Budget Shared
Budget Amount Budget Currency
Budget Amount Remaining Budget Amount Spent
Budget Creation Time Budget Last Modified Date
Budget Start Date Run Forever?
Budget Type Budget Pacing
Budget Daily Target Budget Maximum Amount
Clicks Impressions
Conversions Cost
CTR Conversion Rate
eCPC Minimum CPC
CPA Client Spend
Client CPM Client CPC
Client CPA Date

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