Moat Display

Moat Display is a SaaS analytics company focused on transforming brand advertising online.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

  • Insertion Orders
  • Campaigns
  • Creatives
  • Publishers
  • Sites
  • Browsers

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

See Sample Metrics

  • Impressions Analyzed
  • In-View Measurable Rate
  • Mobile Impressions Analyzed
  • Mobile Non-Iframe Impressions Analyzed
  • In-View %
  • Fully On-Screen Rate (No Time Minimum)
  • 1 Sec 100% Visible %
  • In-View Time
  • In-View Time > 5s %
  • In-View Time > 10s %
  • In-View Time > 15s %
  • In-View Time > 30s %
  • In-View Time > 1m %
  • Average Minute Audience
  • Universal Interactions
  • Universal Interaction %
  • Universal Interaction Time
  • Hovers
  • Hover Rate
  • Time Until Hover
  • Attention Quality
  • Universal Touches
  • Universal Touch Rate
  • Time Until Touch
  • Scrolls
  • Scroll Rate
  • Time Until Scroll
  • Active Page Dwell Time
  • Clicks
  • Click Rate
  • Insertion Orders Count

Start Automating Your Marketing Data Today!

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