Groundtruth is the global location marketplace bringing together buyers and sellers with ad targeting solutions focused on driving in-store traffic and sales.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

  • Campaigns
  • Locations
  • Geotargeting
  • Creatives
  • Pixels

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

See Sample Metrics

  • Impressions
  • Clicks
  • CTR
  • Total Secondary Actions
  • Secondary Action Rate
  • Daily Reach
  • Frequency
  • Coupons
  • Website
  • More Info
  • Direction
  • Click To Call
  • Spend
  • CPC
  • CPM
  • CPSA
  • Visits After Impressions
  • Visits After Clicks (deprecated)
  • Client Spend
  • Client CPC
  • Client CPM
  • Client CPSA
  • Campaigns Count

Start Automating Your Marketing Data Today!

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