GroundTruth

Groundtruth is the global location marketplace bringing together buyers and sellers with ad targeting solutions focused on driving in-store traffic and sales.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Account Currency Account ID
Account Name Account Name
Account Status Account Timezone
AdGroup ID AdGroup Name
Address Address
Adgroup Name Advertiser Bid Type
Advertiser Bid Type Budget Type
Business ID Business Name
Business Name CPC
CPM CPSA
CTR CTR
Calls Campaign End Date
Campaign ID Campaign ID
Campaign Name Campaign Name
Campaign Start Date City
City Name Click To Call
Click To Call Click to Preview
Click-Thru Conversions Clicks
Client CPC Client CPM
Client CPSA Client Spend
Constraint Contract Number
Conversions Country
Coupons Creative Size
Creative URL Cumulative Reach
DMA Daily Reach
Date Direction
End Date Frequency
Impressions Latitude
Longitude Market
More Info More Info
Organization ID Organization Name
Pixel ID Preview
Product Product Group
Publisher Name Secondary Action Rate
Secondary Action Rate Secondary Actions
Spend Start Date
State State Name
Store Visit Lift Total Calls
Total Impressions Contracted Total Secondary Actions
Video Video Completes
Video Completion Rate Video End
Video First Quartile Video Midpoint
Video Start Video Third Quartile
View-Thru Conversions Visit Rate
Visitors Visits
Visits After Impressions Website
Zip Zip Code
Account Name Campaign Name
Campaign ID Adgroup Name
Adgroup ID Start Date
End Date Advertiser Bid Type
Budget Type Organization ID
Organization Name Account Timezone
Account Currency Account Status
Account ID Cumulative Reach
Impressions Daily Reach
Clicks CTR
Total Secondary Actions Frequency
Coupons Website
More Info Direction
Click To Call Secondary Action Rate
Spend CPC
CPM CPSA
Visits After Impressions Visitors
Secondary Actions Store Visit Lift
Video Video Start
Video First Quartile Video Midpoint
Video Third Quartile Video End
Client Spend Client CPC
Client CPM Client CPSA
Date
Creative ID Creative Name
Start Date End Date
Advertiser Bid Type Budget Type
Market Contract Number
Creative Size Creative URL
Click to Preview Preview
Impressions Daily Reach
Clicks Click To Call
CTR Spend
CPC CPM
Secondary Action Rate Total Secondary Actions
Frequency Coupons
Website More Info
Direction Visits
Secondary Actions Total Impressions Contracted
Video Start Video First Quartile
Video Midpoint Video Third Quartile
Video End Account Name
Campaign ID Campaign Name
AdGroup ID AdGroup Name
Organization ID Organization Name
Client Spend Client CPC
Client CPM Client CPSA
Date
Address City Name
State Name Zip Code
Latitude Longitude
Country Impressions
Clicks Calls
Total Calls Click To Call
CTR Spend
CPC CPM
Secondary Action Rate Total Secondary Actions
Coupons Website
More Info Direction
Account Name Campaign ID
Campaign Name AdGroup ID
AdGroup Name Client Spend
Client CPC Client CPM
Client CPSA Date
City Name State Name
Zip Code Country
Latitude Longitude
Impressions Clicks
CTR Spend
CPC CPM
Secondary Action Rate Total Secondary Actions
Secondary Actions Visit
Account Name Campaign ID
Campaign Name AdGroup ID
AdGroup Name Client Spend
Client CPC Client CPM
Client CPSA Date
Pixel ID Pixel Name
Conversions View-Thru Conversions
Click-Thru Conversions Account Name
Campaign ID Campaign Name
AdGroup ID AdGroup Name
Date
Organization ID Organization Name
Account ID Account Name
Campaign ID Campaign Name
Start Date End Date
AdGroup ID AdGroup Name
Business Name Product
Product Group Country
State City
Address Zip
DMA Constraint
Latitude Longitude
Impressions Clicks
Secondary Actions Spend
Visit Website
Direction Click To Call
More Info Video Start
Video First Quartile Video Midpoint
Video Third Quartile Video Completes
CTR CPC
CPM Secondary Action Rate
Video Completion Rate Visit Rate
CPSA Client Spend
Client CPC Client CPM
Client CPSA Date
Campaign Name Account ID
Account Name Account Status
Account Timezone Campaign End Date
Campaign ID Campaign Start Date
Organization ID Organization Name
Publisher Name Impressions
Video Completion Rate Video End
Video First Quartile Video Midpoint
Video Start Video Third Quartile
Date
Account Name Campaign ID
Campaign Name AdGroup ID
AdGroup Name Business ID
Business Name Address
Zip City
State Country
Latitude Longitude
Visits Date

Start Automating Your Marketing Data Today!

No Credit Card Required.

Privacy Policy | Website Terms of Use | Customer Terms | Partner Terms TapClicks © . All rights reserved.
¿