Criteo

Criteo is a global technology company that enables brands and retailers to connect more shoppers to the things they need and love. Retailers, Brands, and Publishers collaborate to put data into action at every point of the purchase journey. Its value to our clients lies in measurable performance in the form of sales and profits
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Ad Set Activation Status Ad Set Delivery Status
Ad Set ID Ad Set Name
Ad Set Type Advertiser Cost
Advertiser ID Advertiser Name
Advertiser Value All Revenue Client Attribution
All Revenue Post Click 1d All Revenue Post Click 30d
All Revenue Post Click 30d Post View 24h All Revenue Post Click 7d
All Revenue Post View 24h All Sales Client Attribution
All Sales Post Click 1d All Sales Post Click 30d
All Sales Post Click 30d Post View 24h All Sales Post Click 7d
All Sales Post View 24h Audience
Avg. Daily Overall Competition Win Avg. Daily Reach
Bid Cost Controller Bid Strategy
Bid Value Budget Delivery Smoothing
Budget Delivery Week Budget Renewal
Budget Strategy Budget Total Amount
CTR Campaign ID
Campaign Name Clicks
Client Advertiser Cost Client eCPC
Client eCPM Cost Of Advertiser Value
Date Exposed Users
Impressions Revenue Client Attribution
Revenue Post Click 1d Revenue Post Click 30d
Revenue Post Click 30d Post View 24h Revenue Post Click 7d
Revenue Post View 24h Sales Client Attribution
Sales Post Click 1d Sales Post Click 30d
Sales Post Click 30d Post View 24h Sales Post Click 7d
Sales Post View 24h eCPC
eCPM
Advertiser ID Advertiser Name
Campaign ID Campaign Name
Ad Set ID Ad Set Name
Ad Set Activation Status Ad Set Delivery Status
Ad Set Type Bid Value
Bid Strategy Bid Cost Controller
Budget Strategy Budget Renewal
Budget Delivery Smoothing Budget Delivery Week
Budget Total Amount Clicks
Impressions Advertiser Cost
Exposed Users Avg. Daily Overall Competition Win
Audience Avg. Daily Reach
CTR eCPC
eCPM Advertiser Value
Cost Of Advertiser Value Sales Client Attribution
All Sales Client Attribution Sales Post Click 30d
All Sales Post Click 30d Sales Post View 24h
All Sales Post View 24h Sales Post Click 30d Post View 24h
All Sales Post Click 30d Post View 24h Sales Post Click 1d
All Sales Post Click 1d Sales Post Click 7d
All Sales Post Click 7d Revenue Client Attribution
All Revenue Client Attribution Revenue Post Click 30d
All Revenue Post Click 30d Revenue Post View 24h
All Revenue Post View 24h Revenue Post Click 30d Post View 24h
All Revenue Post Click 30d Post View 24h Revenue Post Click 1d
All Revenue Post Click 1d Revenue Post Click 7d
All Revenue Post Click 7d Client eCPM
Client Advertiser Cost Client eCPC
Date

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