ClipCentric

ClipCentric

Rich Media Production. Truly responsive, cross platform WYSIWYG rich media ad production. Video Ad Production. High-production value video ads without the production expense.
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High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

  • Campaigns
  • Placements

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics

  • Advertiser Name
  • Alternate Impressions
  • Avg Layer Impressions
  • Avg Layer Trigger Count
  • CTR
  • Campaign
  • Clicks
  • Custom Event Impressions
  • Custom Event Triggers
  • Date
  • Dwell Rate
  • Dwelled Impressions
  • Full Impressions
  • Impressions
  • Impressions with Layers Triggered
  • Insertions
  • Interacted Impressions
  • Interacted Rate
  • Labeled Click Impressions
  • Layer Number Count
  • Layer Trigger Count
  • Mobile Impressions
  • Placement
  • Publisher Name
  • Unique Cookies
  • Video Impressions
  • Video Pauses
  • Video Plays
  • Video Plays 100%
  • Video Plays 100% Rate
  • Video Plays 50%
  • Video Plays 50% Rate
  • Video Unmutes
  • Viewable Impression Rate
  • Viewable Impressions

Data View Details: Campaigns

  • Advertiser Name
  • Alternate Impressions
  • Avg Layer Impressions
  • Avg Layer Trigger Count
  • CTR
  • Campaign
  • Clicks
  • Custom Event Impressions
  • Custom Event Triggers
  • Date
  • Dwell Rate
  • Dwelled Impressions
  • Full Impressions
  • Impressions
  • Impressions with Layers Triggered
  • Insertions
  • Interacted Impressions
  • Interacted Rate
  • Labeled Click Impressions
  • Layer Number Count
  • Layer Trigger Count
  • Mobile Impressions
  • Publisher Name
  • Unique Cookies
  • Video Impressions
  • Video Pauses
  • Video Plays
  • Video Plays 100%
  • Video Plays 100% Rate
  • Video Plays 50%
  • Video Plays 50% Rate
  • Video Unmutes
  • Viewable Impression Rate
  • Viewable Impressions

Data View Details: Placements

  • Alternate Impressions
  • Avg Layer Impressions
  • Avg Layer Trigger Count
  • CTR
  • Campaign
  • Clicks
  • Custom Event Impressions
  • Custom Event Triggers
  • Date
  • Dwell Rate
  • Dwelled Impressions
  • Full Impressions
  • Impressions
  • Impressions with Layers Triggered
  • Insertions
  • Interacted Impressions
  • Interacted Rate
  • Labeled Click Impressions
  • Layer Number Count
  • Layer Trigger Count
  • Mobile Impressions
  • Placement
  • Unique Cookies
  • Video Impressions
  • Video Pauses
  • Video Plays
  • Video Plays 100%
  • Video Plays 100% Rate
  • Video Plays 50%
  • Video Plays 50% Rate
  • Video Unmutes
  • Viewable Impression Rate
  • Viewable Impressions

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