CallRail

CallRail

CallRail provides call analytics to data driven marketers so they can improve customer acquisition. It tracks phone calls from marketing campaigns and provides insight into which campaigns are working best.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
% Answered Answered
Answered Calls Average Duration
Average Duration Call ID
Caller Country Caller Name
Caller Number Caller State
Caller Zip Campaign
Company ID Company ID
Company ID Company Name
Created Time Date
Destination Number Duration
First Call First Calls
First Form Form Data Best time to call
Form Data Contact Method Form Data Email
Form Data Name Form Data Phone
Form ID Form Source
Form URL GA Value
GCLID IP
Keywords Landing Page URL
Last Active At Last Requested URL
Lead Status Medium
Note Person ID
Recording Recording Player
Referrering URL Source ID
Source Name Start Time
Submitted At Tags
Timezone Total Calls
Tracking Number Tracking Source
Transcription UTM Campaign
UTM Content UTM Medium
UTM Source UTM Term
Unique Callers Value
View Form View Landing Page
View Referrer Voicemail
Company ID Company Name
Call ID Start Time
Tracking Number Destination Number
Caller Number Caller State
Caller Zip Caller Country
Caller Name Duration
Average Duration Created Time
Answered First Call
Note Value
Recording Player Recording
Tags Source ID
Source Name Last Active At
Medium GA Value
GCLID IP
UTM Source Call Count
UTM Medium UTM Term
UTM Content UTM Campaign
Campaign Keywords
Landing Page URL Referring URL
Last Requested URL Tracking Source
Voicemail Transcription
Lead Status Date
Company ID Campaign
Timezone Total Calls
Answered Calls % Answered
First Calls Unique Callers
Average Duration Date
Company ID Company Name
Form ID Company ID
Person ID Form Data Name
Form Data Email Form Data Phone
Form Data Contact Method Form Data Best time to call
Form URL View Form
View Landing Page Landing Page URL
Form Source Referrering URL
View Referrer Submitted At
First Form Lead Status
Date
Company ID Company Name
Source Name Tracking Source
UTM Source Total Calls
Answered Calls % Answered
First Calls Unique Callers
Average Duration Date

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