AdCellerant Display

AdCellerant is a digital advertising and technology company focused on making quality digital marketing accessible to every business.

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

Stored

All Dimensions and Metrics:

Ad Group	Ad Group ID
CTR	CTR
Campaign	Campaign ID
Campaign ID	City
Clicks	Clicks
Clicks	Client
Client	Conversions
Conversions	Country
Date	Impressions Bid On
Impressions Won	Impressions Won
Metropolitan Area	Post-click conversions #1
Post-click conversions #1	Post-click conversions #2
Post-click conversions #3	Post-click conversions #3
Post-click conversions #4	Post-click conversions #5
Post-click conversions #6	Post-impression conversions #1
Post-impression conversions #2	Post-impression conversions #3
Post-impression conversions #4	Post-impression conversions #5
Post-impression conversions #6	Preview
Preview Iframe	Region
Third Party Brand Name	Total Post-click conversions
Total Post-impression conversions	Total Post-impression conversions
Uniqueness Key

Data View Details: Ad Groups

Uniqueness Key	Ad Group
Ad Group ID	CTR
Campaign	Campaign ID
Clicks	Client
Impressions Won	Post-click conversions #1
Post-click conversions #2	Post-click conversions #3
Post-click conversions #4	Post-click conversions #5
Post-click conversions #6	Post-impression conversions #1
Post-impression conversions #2	Post-impression conversions #3
Post-impression conversions #4	Post-impression conversions #5
Post-impression conversions #6	Total Post-click conversions
Total Post-impression conversions	Conversions
Date

Data View Details: Browser and Devices

Uniqueness Key	Ad Group
Ad Group ID	Browser
CTR	Campaign
Campaign ID	Clicks
Client	Device Type
Impressions Won	Post-click conversions #1
Post-click conversions #2	Post-click conversions #3
Post-click conversions #4	Post-click conversions #5
Post-click conversions #6	Post-impression conversions #1
Post-impression conversions #2	Post-impression conversions #3
Post-impression conversions #4	Post-impression conversions #5
Post-impression conversions #6	Total Post-click conversions
Total Post-impression conversions	Date

Data View Details: Campaigns

Uniqueness Key	CTR
Campaign	Campaign ID
Clicks	Client
Impressions Won	Post-click conversions #1
Post-click conversions #2	Post-click conversions #3
Post-click conversions #4	Post-click conversions #5
Post-click conversions #6	Post-impression conversions #1
Post-impression conversions #2	Post-impression conversions #3
Post-impression conversions #4	Post-impression conversions #5
Post-impression conversions #6	Total Post-click conversions
Total Post-impression conversions	Conversions
Date

Data View Details: Creatives

Uniqueness Key	Ad Group
Ad Group ID	CTR
Campaign	Campaign ID
Clicks	Client
Creative	Creative ID
Impressions Won	Post-click conversions #1
Post-click conversions #2	Post-click conversions #3
Post-click conversions #4	Post-click conversions #5
Post-click conversions #6	Post-impression conversions #1
Post-impression conversions #2	Post-impression conversions #3
Post-impression conversions #4	Post-impression conversions #5
Post-impression conversions #6	Total Post-click conversions
Total Post-impression conversions	Preview
Preview Iframe	Date

Data View Details: Data Element Reports

Uniqueness Key	CTR
Campaign	Campaign ID
Clicks	Client
Data Element	Impressions Bid On
Impressions Won	Third Party Brand Name
Win/Bid Ratio	Date

Data View Details: Geoes

Uniqueness Key	Ad Group
Ad Group ID	CTR
Campaign	Campaign ID
City	Clicks
Client	Country
Impressions Won	Metropolitan Area
Post-click conversions #1	Post-click conversions #2
Post-click conversions #3	Post-click conversions #4
Post-click conversions #5	Post-click conversions #6
Post-impression conversions #1	Post-impression conversions #2
Post-impression conversions #3	Post-impression conversions #4
Post-impression conversions #5	Post-impression conversions #6
Region	Total Post-click conversions
Total Post-impression conversions	Date