SnapChat analytics dashboard icon

About Snapchat

Snap Ads offer mobile video ads with the choice to add an interactive element below. Snap Ads always begin with an up to 10-second vertical, full screen video ad that appears in the context of other Snaps.

How to Connect to TapClicks

Connecting Snapchat with TapClicks is a straightforward process.

Let's Get Started

  1. Simply select Snapchat from the TapClicks "Manage services" dashboard.
  2. You will be navigated to Snapchat's login page. Enter your Username and Password.
  3. Select a specific Snapchat account and a client or end user with which to associate the account, and click “update”.
That’s it! Your tool is now connected and your data will flow into your dashboard! :)
Step A
SnapChat analytics dashboard integration
Step B
Connecting Snapchat to Marketing Dashboard
Step C
marketing dashboard client connection
A
SnapChat analytics dashboard integration
B
Connecting Snapchat to Marketing Dashboard
C
marketing dashboard client connection

Metrics Offered

  • Dashboard / Top Metrics
  • Campaign / Client View
  • Detailed Metrics
    • Ad Squads
    • Ads
    • Geo Breakdown
    • Demographics Breakdown
    • Interest Breakdown
    • Device Breakdown
  • Impressions
  • Swipes
  • Screen Time
  • Quartile 1
  • Quartile 2
  • Quartile 3
  • View Completion
  • Spend
  • Video Views
  • Attachment Avg View Time
  • Attachment Frequency
  • Attachment Quartile 1
  • Attachment Quartile 2
  • Attachment Quartile 3
  • Attachment Total View Time
  • Attachment Uniques
  • Attachment View Completion
  • Avg Screen Time Millis
  • Avg Screen Time
  • Frequency
  • Swipe Up Percent
  • Uniques
  • Story Opens
  • Story Completes
  • Swipe Up Android Installs
  • Swipe Up iOS Installs
  • Swipe Up Conversion Save
  • Swipe Up Total Installs
  • Swipe Up Conversion Purchases
  • Swipe Up Conversion Start Checkout
  • Swipe Up Conversion Add Cart
  • Swipe Up Conversion View Content
  • Swipe Up Conversion Add Billing
  • Swipe Up Conversion Sign Ups
  • Swipe Up Conversion Searches
  • Swipe Up Conversion Level Completes
  • Swipe Up Conversion App Opens
  • Swipe Up Conversion Page Views
  • View Total Installs
  • View iOS Installs
  • View Android Installs
  • View Conversion Save
  • View Conversion Purchases
  • View Conversion Add Billing
  • View Conversion View Content
  • View Conversion Start Checkout
  • View Conversion Add Cart
  • View Conversion Sign Ups
  • View Conversion Page Views
  • View Conversion Searches
  • View Conversion Level Completes
  • View Conversion App Opens
  • Paid Impressions
  • Earned Impressions
  • Shares
  • Saves
  • Uses
  • Use Rate
  • Client Spend
  • Client CPM
  • Organization Name
  • Ad Account Name
  • Daily Budget
  • Campaign Name
  • End Time
  • Start Time
  • Campaign Status
  • Lifetime Spend Cap
  • Measurement Spec
  • Impressions
  • Swipes
  • Screen Time
  • Quartile 1
  • Quartile 2
  • Quartile 3
  • View Completion
  • Video Views
  • View Ad Squads
  • Organization ID
  • Ad Account ID
  • Campaign ID
  • Spend
  • Attachment Avg View Time
  • Attachment Frequency
  • Attachment Quartile 1
  • Attachment Quartile 2
  • Attachment Quartile 3
  • Attachment Total View Time
  • Attachment Uniques
  • Attachment View Completion
  • Avg Screen Time Millis
  • Avg Screen Time
  • Frequency
  • Swipe Up Percent
  • Uniques
  • Story Opens
  • Story Completes
  • Swipe Up Android Installs
  • Swipe Up iOS Installs
  • Swipe Up Conversion Save
  • Swipe Up Total Installs
  • Swipe Up Conversion Purchases
  • Swipe Up Conversion Start Checkout
  • Swipe Up Conversion Add Cart
  • Swipe Up Conversion View Content
  • Swipe Up Conversion Add Billing
  • Swipe Up Conversion Sign Ups
  • Swipe Up Conversion Searches
  • Swipe Up Conversion Level Completes
  • Swipe Up Conversion App Opens
  • Swipe Up Conversion Page Views
  • View Total Installs
  • View iOS Installs
  • View Android Installs
  • View Conversion Save
  • View Conversion Purchases
  • View Conversion Add Billing
  • View Conversion View Content
  • View Conversion Start Checkout
  • View Conversion Add Cart
  • View Conversion Sign Ups
  • View Conversion Page Views
  • View Conversion Searches
  • View Conversion Level Completes
  • View Conversion App Opens
  • Paid Impressions
  • Earned Impressions
  • Shares
  • Saves
  • Uses
  • Use Rate
  • Client Spend
  • Client CPM
  • Ad Squad Name
  • End Time
  • Start Time
  • Optimization Goal
  • Placement
  • Ad Squad Status
  • Targeting Spec
  • Ad Squad Type
  • Impressions
  • Swipes
  • Screen Time
  • Quartile 1
  • Quartile 2
  • Quartile 3
  • View Completion
  • Video Views
  • View Ads
  • Organization ID
  • Organization Name
  • Campaign ID
  • Ad Account ID
  • Ad Account Name
  • Campaign Name
  • Ad Squad ID
  • Bid Amount
  • Billing Event
  • Daily Budget
  • Included Content Types
  • Excluded Content Types
  • Frequency Cap And Exclusion
  • Lifetime Budget
  • Ad Schedule
  • Spend
  • Attachment Avg View Time
  • Attachment Quartile 1
  • Attachment Quartile 2
  • Attachment Quartile 3
  • Attachment Total View Time
  • Attachment Uniques
  • Attachment View Completion
  • Attachment Frequency
  • Avg Screen Time Millis
  • Avg Screen Time
  • Frequency
  • Swipe Up Percent
  • Uniques
  • Story Opens
  • Story Completes
  • Swipe Up Android Installs
  • Swipe Up iOS Installs
  • Swipe Up Total Installs
  • Swipe Up Conversion Purchases
  • Swipe Up Conversion Save
  • Swipe Up Conversion Start Checkout
  • Swipe Up Conversion Add Cart
  • Swipe Up Conversion View Content
  • Swipe Up Conversion Add Billing
  • Swipe Up Conversion Sign Ups
  • Swipe Up Conversion Searches
  • Swipe Up Conversion Level Completes
  • Swipe Up Conversion App Opens
  • Swipe Up Conversion Page Views
  • View Android Installs
  • View Total Installs
  • View iOS Installs
  • View Conversion Purchases
  • View Conversion Save
  • View Conversion Start Checkout
  • View Conversion Add Cart
  • View Conversion View Content
  • View Conversion Add Billing
  • View Conversion Sign Ups
  • View Conversion Searches
  • View Conversion App Opens
  • View Conversion Page Views
  • View Conversion Level Completes
  • Paid Impressions
  • Client Spend
  • Client CPM
  • Ad Name
  • Ad Status
  • Ad Type
  • Impressions
  • Swipes
  • Screen Time
  • Quartile 1
  • Quartile 2
  • Quartile 3
  • View Completion
  • Video Views
  • Organization ID
  • Organization Name
  • Ad Account ID
  • Ad Account Name
  • Campaign Name
  • Campaign ID
  • Ad Squad ID
  • Ad Squad Name
  • Placement
  • Ad Squad Type
  • Creative ID
  • Ad Review Status
  • List of Ad Review Rejection Reasons
  • Spend
  • Attachment Avg View Time
  • Attachment Quartile 1
  • Attachment Quartile 2
  • Attachment Quartile 3
  • Attachment Total View Time
  • Attachment Uniques
  • Attachment View Completion
  • Avg Screen Time Millis
  • Avg Screen Time
  • Frequency
  • Swipe Up Percent
  • Uniques
  • Story Opens
  • Story Completes
  • Attachment Frequency
  • Swipe Up Android Installs
  • Swipe Up Total Installs
  • Swipe Up iOS Installs
  • Swipe Up Conversion Purchases
  • Swipe Up Conversion Save
  • Swipe Up Conversion Start Checkout
  • Swipe Up Conversion Add Cart
  • Swipe Up Conversion View Content
  • Swipe Up Conversion Add Billing
  • Swipe Up Conversion Sign Ups
  • Swipe Up Conversion Searches
  • Swipe Up Conversion Level Completes
  • Swipe Up Conversion App Opens
  • Swipe Up Conversion Page Views
  • View Conversion Purchases
  • View Conversion Save
  • View Conversion Start Checkout
  • View Conversion Add Cart
  • View Conversion View Content
  • View Conversion Add Billing
  • View Conversion Sign Ups
  • View Conversion Searches
  • View Conversion Level Completes
  • View Conversion App Opens
  • View Conversion Page Views
  • View Android Installs
  • View iOS Installs
  • View Total Installs
  • Paid Impressions
  • Earned Impressions
  • Shares
  • Saves
  • Uses
  • Use Rate
  • View Geo Breakdown
  • View Demographics Breakdown
  • View Device Breakdown
  • View Interests Breakdown
  • Client Spend
  • Client CPM
  • Country
  • Region
  • DMA
  • Impressions
  • Uniques
  • Spend
  • Organization ID
  • Ad Account ID
  • Campaign Name
  • Organization Name
  • Campaign ID
  • Ad Account Name
  • Ad Squad Name
  • Placement
  • Ad Squad Type
  • Ad Squad ID
  • Ad Name
  • Creative ID
  • Ad Type
  • Paid Impressions
  • Earned Impressions
  • Uses
  • Use Rate
  • Client Spend
  • Client CPM
  • Gender
  • Age Bucket
  • Impressions
  • Uniques
  • Spend
  • Swipes
  • Organization ID
  • Ad Account ID
  • Campaign Name
  • Organization Name
  • Campaign ID
  • Ad Account Name
  • Ad Squad Name
  • Placement
  • Ad Squad Type
  • Ad Squad ID
  • Ad Name
  • Creative ID
  • Ad Type
  • Paid Impressions
  • Earned Impressions
  • Shares
  • Saves
  • Client Spend
  • Client CPM
  • Interest Category ID
  • Interest Category Name
  • Impressions
  • Uniques
  • Spend
  • Swipes
  • Organization ID
  • Ad Account ID
  • Campaign Name
  • Organization Name
  • Campaign ID
  • Ad Account Name
  • Ad Squad Name
  • Placement
  • Ad Squad Type
  • Ad Squad ID
  • Ad Name
  • Creative ID
  • Ad Type
  • Client Spend
  • Client CPM
  • Operating System
  • Make
  • Model
  • Impressions
  • Uniques
  • Spend
  • Swipes
  • Organization ID
  • Ad Account ID
  • Campaign Name
  • Organization Name
  • Campaign ID
  • Ad Account Name
  • Ad Squad Name
  • Placement
  • Ad Squad Type
  • Ad Squad ID
  • Ad Name
  • Creative ID
  • Ad Type
  • Client Spend
  • Client CPM