Nailing it in the marketing and advertising department involves sorting through batches of data to glean insights. Without data, it’s impossible to know how your
Data visualization can make all the difference between a conversion and a lost sale. After all, visual data transcends some of the most common obstacles in communication, including:
Data visualization is a huge part of doing business today, with influence in so many different aspects. Whether it’s in marketing—through the dissemination of engaging information—or corporate communications and pitches, there’s a whole lot of value to be found
When you talk about graphs and charts, all too often, the first image in a person’s head is a bunch of 90s-esque charts and graphs on a powerpoint pasted from an excel sheet of some kind. Data visualization (or visualisation as the Britts spell it) is a hallmark of business meetings.
All sorts of visualization techniques exist to surface your data. Companies like Ferdio have even created data visualization catalogs that illustrate every type of chart or graph you could choose from.
Marketing Data Integration: 4 Challenges Faced by Marketers (Who Don’t Code) and How Our Tool Solves Them
We consider the data challenges marketers face, the landscape of marketing data integration tools and how our tool provides an all-in-one solution.
This article explains the 4 essential processes marketers need to maximize marketing insights from multiple data sources.
We analyze the 4 key features to look for in a data pipeline tool, we consider 8 data pipeline tools and discuss how TapClicks is the ideal tool for marketers.
In this post, we define what a marketing data pipeline is and why it is helpful for marketers. We’ll also explain how our solution, TapClicks, handles the entire marketing data management lifecycle in one place.