YP: Calls

Yellow Pages is a global, digital, and print media company offering businesses comprehensive media solutions to meet their key marketing objectives and providing consumers with platforms to access reliable local business information.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Answer Status Answer Time
Answered Business Name
Call ID Call Tracking Number
Caller City Caller Name
Caller Phone Number Caller State
Caller Zipcode Client Code
Date Directory
Duration (seconds) End Time
Phone Type Ring Count
Source ID Start Time
Terminating Phone Number Timezone
Timezone Desc Unanswered
Business Name Client Code
Call Tracking Number Call ID
Start Time Answer Time
End Time Terminating Phone Number
Caller Phone Number Answer Status
Source Id Directory
Phone Type Timezone
Timezone Desc Caller City
Caller State Caller Zipcode
Caller Name Ring Count
Duration (seconds) Date
Business Name Client Code
Call Tracking Number Source ID
Answered Unanswered
Duration (seconds) Date

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