YouTube

YouTube is a video-sharing platform, used by experts, social media agents, and industry leaders.is a free video sharing website that lets people upload, view, and share videos.

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Annotation Click Rate Annotation Clickable Impressions
Annotation Clicks Annotation Closable Impressions
Annotation Close Rate Annotation Closes
Annotation Impressions Audience Watch Ratio (Absolute)
Average Daily View Duration Average Percentage Viewed
Average View Duration Card Click Rate
Card Clicks Card Impressions
Card Teaser Click Rate Card Teaser Clicks
Card Teaser Impressions Channel Name
Comments Date
Dislikes Duration
Estimated Hours Watched Estimated Minutes Watched
Estimated Minutes Watched Estimated Red Hours Watched
Estimated Red Minutes Watched Insight Traffic Source Type
Likes Red Views
Relative Retention Performance Shares
Subscribers Gained Subscribers Lost
Upload Date Upload Date
Video Videos Added To Playlists
Videos Removed From Playlists Views
Video Upload Date
Elapsed Video Time Ratio Estimated Minutes Watched
Estimated Hours Watched Audience Watch Ratio (Absolute)
Relative Retention Performance Channel Name
Date
Campaign Upload Date
Duration Views
Comments Likes
Dislikes Shares
Estimated Minutes Watched Subscribers Gained
Subscribers Lost Average View Duration
Card Impressions Card Clicks
Annotation Impressions Annotation Clickable Impressions
Annotation Closable Impressions Annotation Clicks
Card Click Rate Annotation Click Rate
Red Views Videos Added To Playlists
Videos Removed From Playlists Estimated Red Minutes Watched
Estimated Red Hours Watched Annotation Close Rate
Annotation Closes Card Teaser Click Rate
Card Teaser Impressions Card Teaser Clicks
Estimated Hours Watched Average Daily View Duration
Average Percentage Viewed Channel Name
Date
Video Upload Date
Insight Traffic Source Type Views
Estimated Minutes Watched Estimated Hours Watched
Channel Name Date
All Dimensions and Metrics:
Age Group Annotation CTR
Annotation Clickable Impressions Annotation Clicks
Annotation Closable Impressions Annotation Close Rate
Annotation Closes Annotation Impressions
Audience Watch Ratio Avg. Time in Playlist
Avg. View Duration Avg. View Percentage
Avg. view duration (h:m:s) Avg. view duration (min)
Card CTR Card Clicks
Card Impressions Card Teaser CTR
Card Teaser Clicks Card Teaser Impressions
Comments Date
Dislikes Estimated Minutes Watched
Estimated Red Minutes Watched Estimated time watched (days)
Has Captions Is Licensed Content
Likes Live Or On Demand
Operating System Playlist Starts
Red Views Relative Retention Performance
Shares Subscriber Status
Subscribers Gained Subscribers Lost
Video Video Age Restriction
Video Category Video Description
Video Image Video Image URL
Video Length Video Privacy Status
Video Published At Video Resolution
Video Tags Video Title
Viewer Percentage Views
Views Per Playlist Start Youtube Product
Viewer Percentage Video Privacy Status
Video Published At Video Title
Video Category Video Description
Video Image URL Video Tags
Video Age Restriction Has Captions
Video Length Is Licensed Content
Video Resolution Video Image
Age Group Subscriber Status
Video
Audience Watch Ratio Relative Retention Performance
Video Privacy Status Video Published At
Video Title Video Category
Video Description Video Image URL
Video Tags Video Age Restriction
Has Captions Video Length
Is Licensed Content Video Resolution
Video Image Video
Views Estimated Minutes Watched
Video Privacy Status Video Published At
Video Title Video Category
Video Description Video Image URL
Video Tags Video Age Restriction
Has Captions Video Length
Is Licensed Content Video Resolution
Video Image Operating System
Subscriber Status Youtube Product
Video
Views Red Views
Estimated Minutes Watched Estimated Red Minutes Watched
Avg. View Duration Avg. view duration (h:m:s)
Avg. view duration (min) Estimated time watched (days)
Video Privacy Status Video Published At
Video Title Video Category
Video Description Video Image URL
Video Tags Video Age Restriction
Has Captions Video Length
Is Licensed Content Video Resolution
Video Image Live Or On Demand
Youtube Product Video
Views Estimated Minutes Watched
Video Privacy Status Video Published At
Video Title Video Category
Video Description Video Image URL
Video Tags Video Age Restriction
Has Captions Video Length
Is Licensed Content Video Resolution
Video Image
Views Estimated Minutes Watched
Video Privacy Status Video Published At
Video Title Video Category
Video Description Video Image URL
Video Tags Video Age Restriction
Has Captions Video Length
Is Licensed Content Video Resolution
Video Image Live Or On Demand
Subscriber Status Video
Shares Video Privacy Status
Video Published At Video Title
Video Category Video Description
Video Image URL Video Tags
Video Age Restriction Has Captions
Video Length Is Licensed Content
Video Resolution Video Image
Subscriber Status Video
Views Estimated Minutes Watched
Playlist Starts Views Per Playlist Start
Avg. Time in Playlist Subscriber Status
Views Estimated Minutes Watched
Playlist Starts Views Per Playlist Start
Avg. Time in Playlist
Likes Annotation Clickable Impressions
Annotation Clicks Annotation CTR
Annotation Closable Impressions Annotation Close Rate
Annotation Closes Annotation Impressions
Avg. Time in Playlist Avg. View Duration
Avg. View Percentage Card CTR
Card Clicks Card Impressions
Card Teaser CTR Card Teaser Clicks
Card Teaser Impressions Comments
Dislikes Estimated Minutes Watched
Estimated Red Minutes Watched Red Views
Shares Subscribers Gained
Subscribers Lost Views
Avg. view duration (h:m:s) Avg. view duration (min)
Estimated time watched (days) Video Privacy Status
Video Published At Video Title
Video Category Video Description
Video Image URL Video Tags
Video Age Restriction Has Captions
Video Length Is Licensed Content
Video Resolution Video Image
Date

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