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The world's #1 social advertising platform that efficiently and effectively enables local activation at scale.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Address Address Two
Age Range Budget
CPC CPL
CPM CPOS
CPPE CPPL
CPRO CPVV
CTR Campaign ID
Campaign ID Campaign Name
Campaign Objective Campaign Status
City Clicks
Client CPC Client CPL
Client CPM Client CPOS
Client CPPE Client CPPL
Client CPRO Client CPVV
Client Spend Country
Customer ID Customer Name
Customer Objective Date
Desktop Preview Destination URL
Display Margin Email
End Date End Date
Error Message External ID
First Name Gender
Has Error Impressions
Industry ID Last Name
Leads Locale
Mobile Preview Offers Saved
Package ID Page Likes
Phone Post Engagements
Post Reactions Privacy Policy URL
Publish Phase Reach
Reach Received Offers
Show Pixel Step Spend
Start Date Start Date
State Subscription Date
Video Average Percent Viewed Video Thruplays
Video Views Website
Zip
Campaign ID Campaign Name
External ID Customer Name
Package ID Industry ID
Customer Objective Website
Destination URL Privacy Policy URL
Locale Email
Phone First Name
Last Name Address
Address Two City
State Zip
Country Show Pixel Step
Subscription Date Customer ID
Start Time End Time
Start Date End Date
Budget Campaign Objective
Display Margin Campaign Status
Publish Phase Has Error
Error Message Spend
Clicks Impressions
Leads Page Likes
Post Engagements Reach
Video Views Video Average Percent Viewed
Offers Saved CPC
CTR CPM
CPL CPPE
CPPL CPVV
CPOS Desktop Preview
Mobile Preview Client Spend
Client CPC Client CPM
Client CPL Client CPPE
Client CPPL Client CPVV
Client CPOS Date
External ID Customer Name
Package ID Industry ID
Campaign ID Start Date
End Date Campaign Status
Gender Age Range
Spend Clicks
Impressions Reach
Leads Page Likes
Post Engagements Post Reactions
Video Views Video Thruplays
Received Offers CTR
CPC CPM
CPL CPPL
CPPE CPVV
CPRO Client CPRO
Client Spend Client CPC
Client CPM Client CPL
Client CPPE Client CPPL
Client CPVV Date

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