Moat Video

Moat Video brings in video ad data in to TapClicks and show with the rest of the marketing journey.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

  • Campaigns
  • IOs
  • Creatives
  • Domains
  • Browsers

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

See Sample Metrics

  • Impressions Analyzed
  • Valid Impressions
  • GIVT Rate
  • SIVT Rate
  • Mobile Impressions Analyzed
  • Mobile Non-Iframe Impressions Analyzed
  • In-View Measurable Impressions (unfiltered)
  • In-View Measurable Impressions (filtered for GIVT)
  • In-View Measurable Impressions
  • On-Screen Measurable Impressions
  • On-Screen Impressions
  • On-Screen Rate
  • Fully On-Screen Measurable Impressions
  • Fully On-Screen Impressions (No Time Minimum)
  • Fully On-Screen Rate (No Time Minimum)
  • 1 Sec Fully On-Screen Impressions
  • Averaged Ad Length
  • In-View Time
  • Video Exposure Time (hr)
  • Completion Quality
  • Hovers
  • Sum Time Until Hover
  • Time Until Hover
  • Passthrough Rate
  • Below the Fold Rate
  • 50% On-Screen While Audible Impressions
  • Audible Impressions
  • Audible Time
  • Campaigns

Start Automating Your Marketing Data Today!

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