Infinity
Infinity helps you turn inbound calls into increased revenue, actionable marketing insight, and a better customer experience. Our market leading call tracking shows the full journey that led to every conversation, and the outcome.
High level is great... but you need to see the nitty gritty, too.
With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.
Available Data Views
Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.
Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.
All Dimensions and Metrics:
| Ad Group Name | Bridge Duration (s) |
| Call Direction | Call Duration (s) |
| Call Rating | Call Reference |
| Call State | Campaign Name |
| Channel ID | Channel Name |
| Channel Type | DGRP ID |
| DGRP Name | Date |
| Destination Number | Dialled Number |
| Dialplan Ref | Goal Currency |
| Goal Value | IGRP ID |
| IGRP Name | IVR Duration (s) |
| IVR Ref | Keyword |
| Match Type | Operator Ref |
| Outcome Type | Queue Duration (s) |
| Ring Time (s) | Segment Group ID |
| Segment Group Name | Segment ID |
| Segment Name | Source Number |
| Transaction Currency | Transaction Value |
| Uniqueness Key |
Data View Details: Keywords
| Uniqueness Key | IGRP ID |
| IGRP Name | Call Reference |
| Dialled Number | Destination Number |
| DGRP ID | DGRP Name |
| Call Direction | Call State |
| IVR Ref | Dialplan Ref |
| Operator Ref | Call Rating |
| Call Duration (s) | Ring Time (s) |
| IVR Duration (s) | Queue Duration (s) |
| Bridge Duration (s) | Channel Type |
| Channel ID | Channel Name |
| Campaign Name | Ad Group Name |
| Keyword | Match Type |
| Segment ID | Segment Name |
| Segment Group ID | Segment Group Name |
| Outcome Type | Transaction Value |
| Transaction Currency | Goal Value |
| Goal Currency | Source Number |
| Date |
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