Celtra

Celtra

Celtra Inc. is the global leader for rich media mobile advertising and analytics across mobile devices.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

  • Campaigns
  • Placements
  • Creatives

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

See Sample Metrics

  • Impressions
  • Fallback Impressions (Deprecated)
  • Non Fallback Impressions (Deprecated)
  • Served Impressions
  • Core Viewable Impressions (Deprecated)
  • Core Non Viewable Impressions (Deprecated)
  • IAB Viewable Impressions (Deprecated)
  • IAB Non Viewable Impressions (Deprecated)
  • Expansions
  • Intentional Expansions
  • Unit Views
  • Page Views
  • Ad Engagements
  • Page Engagements
  • Time Spent
  • Clicks
  • Website Opens
  • App Store Opens
  • Phone Calls
  • Pinterest Pin Attempts (deprecated)
  • Facebook Share Attempts
  • Facebook Share Successes (Deprecated)
  • Tweet Attempts
  • Form Submission Attempts
  • Form Submission Successes
  • Video Attempts (Deprecated)
  • Video Starts (Deprecated)
  • Video Completes (Deprecated)
  • Video Second Markers (Deprecated)
  • Video Quarter Markers (Deprecated)
  • Attributed Conversions (Deprecated)
  • CTR
  • Campaigns Count

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