BirdEye
BirdEye is a marketing dashboard tool that focuses on customer experience, review performance and social insight across multiple marketing channels.
High level is great... but you need to see the nitty gritty, too.
With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.
Available Data Views
Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.
Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.
All Dimensions and Metrics:
| 1 Star Reviews | 2 Star Reviews |
| 3 Star Reviews | 4 Star Reviews |
| 5 Star Reviews | Action |
| Activity Date | Address |
| Address Line 2 | Alias |
| Answers | Avg. Industry Rating All Time |
| Avg. Industry Rating Last 30 Days | Avg. Rating All Time |
| Avg. Rating Last 30 Days | Avg. Rating for Period |
| Bing Searches | Branded Queries |
| Business | Business |
| Business ID | Business ID |
| Business Name | Category |
| Check In Count | City |
| Clicks To Website | Comments |
| Completed | Count |
| Count | Country |
| Cover Image URL | Created |
| Customer ID | Customer Name |
| Date | Direct Queries |
| Discovery Queries | Email Address |
| Email Clicks - Mobile BirdEye | Email Clicks - Mobile Google |
| Email Clicks - Mobile Other Sites | Email Clicks - Mobile Yelp |
| Email Clicks - PC BirdEye | Email Clicks - PC Google |
| Email Clicks - PC Other Sites | Email Clicks - PC Yelp |
| Email Clicks Percent | Email Clicks Total |
| Email ID | Email Opens - Mobile Android |
| Email Opens - Mobile IOs | Email Opens - Mobile Other |
| Email Opens - PC | Email Opens - Tablet Android |
| Email Opens - Tablet IOS | Email Opens - Tablet Other |
| Email Opens Percent | Email Opens Total |
| Employee ID | Entities |
| Facebook ID | Facebook Impressions |
| First Name | Get Direction Clicks |
| Google Map Views | Google Search Views |
| Image URL | Industry Review Count All Time |
| Industry Review Count Last 30 Days | Language |
| Last Modified | Last Name |
| Lifetime Clicks | Lifetime Emails Click Rate |
| Lifetime Emails Clicks | Lifetime Emails Open Rate |
| Lifetime Emails Opens | Lifetime Emails Sent |
| Lifetime SMS Click Rate | Lifetime SMS Clicks |
| Lifetime SMS Open Rate | Lifetime SMS Opens |
| Lifetime SMS Sent | Live Listings |
| Locale | Location Name |
| Logo URL | Middle Name |
| Milestone | Name |
| Negative % All Time | Negative % Last 30 Days |
| Negative All Time | Negative Last 30 Days |
| Neutral % All Time | Neutral % Last 30 Days |
| Neutral All Time | Neutral Last 30 Days |
| Nick Name | Owner Name |
| Payment | Percent of Total |
| Phone Call Clicks | Phone Number |
| Phone Number | Positive % All Time |
| Positive % Last 30 Days | Positive All Time |
| Positive Last 30 Days | Presence Count |
| Profile Link | Question Count |
| Questions | Rating |
| Recommended | Request Date |
| Response | Response Date |
| Response Date | Response ID |
| Responses | Review Count All Time |
| Review Count Last 30 Days | Review Count for Period |
| Review Date | Review ID |
| Review Link | Review Requests Last 30 Days |
| Review Requests SMS Last 30 Days | SMS - Destination - Yelp |
| SMS - Destination BirdEye | SMS - Destination Google |
| SMS - Destination Other SItes | SMS Message Clicks |
| SMS Messages Sent | SMS Percent |
| Sentiment Type | Share Reviews Last 30 Days |
| Source | State |
| Status | Survey ID |
| Survey Id | Survey Link |
| Survey Name | Thumbnail |
| Ticketed | Timestamp |
| Timezone | Type |
| URL | Visitors All Time |
| Visitors Facebook (30 Days) | Visitors Facebook (All Time) |
| Visitors Google (30 Days) | Visitors Google (All Time) |
| Visitors Last 30 Days | Visitors Review Sites (30 Days) |
| Visitors Review Sites (All Time) | Visitors Twitter (30 Days) |
| Visitors Twitter (All Time) | Visitors Website (30 Days) |
| Visitors Website (All Time) | Website URL |
| Zip Code |
Data View Details: Activity Log
| Business | Business ID |
| Activity Date | Timestamp |
| Type | Action |
| Date |
Data View Details: Businesses
| Business | Timezone |
| Business ID | Category |
| Address | Address Line 2 |
| City | State |
| Zip Code | Country |
| Phone Number | Cover Image URL |
| Profile Link | Logo URL |
| Avg. Industry Rating All Time | Industry Review Count All Time |
| Avg. Rating All Time | Review Count All Time |
| Negative All Time | Neutral All Time |
| Positive All Time | Negative % All Time |
| Neutral % All Time | Positive % All Time |
| Visitors Facebook (All Time) | Visitors Review Sites (All Time) |
| Visitors Website (All Time) | Visitors Google (All Time) |
| Visitors Twitter (All Time) | Visitors All Time |
| Avg. Industry Rating Last 30 Days | Industry Review Count Last 30 Days |
| Avg. Rating Last 30 Days | Review Requests Last 30 Days |
| Review Requests SMS Last 30 Days | Share Reviews Last 30 Days |
| Review Count Last 30 Days | Negative Last 30 Days |
| Neutral Last 30 Days | Positive Last 30 Days |
| Negative % Last 30 Days | Neutral % Last 30 Days |
| Positive % Last 30 Days | Visitors Facebook (30 Days) |
| Visitors Review Sites (30 Days) | Visitors Website (30 Days) |
| Visitors Google (30 Days) | Visitors Twitter (30 Days) |
| Visitors Last 30 Days | Presence Count |
| Review Count for Period | Avg. Rating for Period |
| Alias | Website URL |
| Language | Payment |
| Status | Type |
| Lifetime Emails Sent | Lifetime Emails Opens |
| Lifetime Emails Clicks | Lifetime Emails Open Rate |
| Lifetime Emails Click Rate | Lifetime SMS Sent |
| Lifetime SMS Opens | Lifetime SMS Clicks |
| Lifetime SMS Open Rate | Lifetime SMS Click Rate |
| 1 Star Reviews | 2 Star Reviews |
| 3 Star Reviews | 4 Star Reviews |
| 5 Star Reviews | Date |
Data View Details: Current Review Listings
| Business | Name |
| URL | Date |
Data View Details: Current Syndication
Data View Details: Customers
| Business | Business ID |
| Customer ID | First Name |
| Last Name | Middle Name |
| Email Address | Phone Number |
| Date |
Data View Details: Email Click Sources
| Business Name | Business ID |
| Category | Source |
| Lifetime Clicks | Percent of Total |
| Date |
Data View Details: Employee Details
| Business | Business ID |
| Employee ID | Milestone |
| Email ID | Image URL |
| Rating | Count |
| Check In Count | Email Opens Total |
| Email Opens Percent | Email Opens - PC |
| Email Opens - Mobile IOs | Email Opens - Mobile Android |
| Email Opens - Mobile Other | Email Opens - Tablet IOS |
| Email Opens - Tablet Android | Email Opens - Tablet Other |
| Email Clicks Total | Email Clicks Percent |
| Email Clicks - PC Yelp | Email Clicks - PC Google |
| Email Clicks - PC BirdEye | Email Clicks - PC Other Sites |
| Email Clicks - Mobile Yelp | Email Clicks - Mobile Google |
| Email Clicks - Mobile BirdEye | Email Clicks - Mobile Other Sites |
| SMS Messages Sent | SMS Message Clicks |
| SMS Percent | SMS - Destination - Yelp |
| SMS - Destination Google | SMS - Destination BirdEye |
| SMS - Destination Other SItes | Date |
Data View Details: Listing Metrics
| Business | Timezone |
| Business ID | Category |
| Address | Address Line 2 |
| City | State |
| Zip Code | Country |
| Phone Number | Alias |
| Website URL | Language |
| Payment | Status |
| Type | Facebook Impressions |
| Live Listings | Entities |
| Bing Searches | Clicks To Website |
| Get Direction Clicks | Phone Call Clicks |
| Direct Queries | Discovery Queries |
| Branded Queries | Google Search Views |
| Google Map Views | Date |
Data View Details: Responses
| Business | Business ID |
| Response ID | Request Date |
| Response Date | Completed |
| Question Count | Locale |
| Survey ID | Survey Name |
| Location Name | Customer Name |
| Ticketed | Questions |
| Answers | Date |
Data View Details: Reviews
| Business | Review ID |
| Review Link | Source |
| Review Date | Thumbnail |
| Rating | Comments |
| Title | First Name |
| Last Name | Nick Name |
| Email ID | Facebook ID |
| City | State |
| Response | Response Date |
| Status | Recommended |
| Sentiment Type | Date |
Data View Details: SMS Click Sources
| Business Name | Business ID |
| Category | Source |
| Lifetime Clicks | Percent of Total |
| Date |
Data View Details: Surveys
| Business | Business ID |
| Survey Id | Name |
| Status | Created |
| Last Modified | Responses |
| Question Count | Survey Link |
| Owner Name | Date |
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