High level is great... but you need to see the nitty gritty, too.
With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.
Available Data Views
Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.
Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.
| Average Position | Current Ranking Url |
| Current Unranked | Date |
| Device | Engine |
| Engine ID | Impression Share |
| Is Owner? | Keyword |
| Keyword Count | Keyword Group |
| Keyword Group ID | Keyword ID |
| Local Position | Location |
| Location ID | Owner Website |
| Owner Website ID | Position |
| Previous Local Position | Previous Position |
| Previous Rank #1-3 | Previous Rank #11-20 |
| Previous Rank #21-40 | Previous Rank #4-10 |
| Previous Rank #41-100 | Previous Unranked |
| Rank #1-3 | Rank #11-20 |
| Rank #21-40 | Rank #4-10 |
| Rank #41-100 | SERP Feature - Answer Box |
| SERP Feature - Brand Pack Results | SERP Feature - Events |
| SERP Feature - Image Pack | SERP Feature - Knowledge Pack |
| SERP Feature - Local 3 Pack | SERP Feature - News Pack Results |
| SERP Feature - People Also Ask | SERP Feature - Shopping Box |
| SERP Feature - Video Pack Results | SERP Ranked Feature - Answer Box |
| SERP Ranked Feature - Brand Pack | SERP Ranked Feature - Events |
| SERP Ranked Feature - Image Pack | SERP Ranked Feature - Knowledge Pack |
| SERP Ranked Feature - Local 3 Pack | SERP Ranked Feature - News Pack |
| SERP Ranked Feature - People Also Ask | SERP Ranked Feature - Shopping Box |
| SERP Ranked Feature - Video Pack | Search Volume |
| Website | Website ID |
| Average Position | Current Ranking Url |
| Current Unranked | Date |
| Device | Engine |
| Engine ID | Impression Share |
| Is Owner? | Keyword |
| Keyword Group | Keyword Group ID |
| Keyword ID | Local Position |
| Location | Location ID |
| Owner Website | Owner Website ID |
| Position | Previous Local Position |
| Previous Position | Previous Rank #1-3 |
| Previous Rank #11-20 | Previous Rank #21-40 |
| Previous Rank #4-10 | Previous Rank #41-100 |
| Previous Unranked | Rank #1-3 |
| Rank #11-20 | Rank #21-40 |
| Rank #4-10 | Rank #41-100 |
| SERP Feature - Answer Box | SERP Feature - Brand Pack Results |
| SERP Feature - Events | SERP Feature - Image Pack |
| SERP Feature - Knowledge Pack | SERP Feature - Local 3 Pack |
| SERP Feature - News Pack Results | SERP Feature - People Also Ask |
| SERP Feature - Shopping Box | SERP Feature - Video Pack Results |
| SERP Ranked Feature - Answer Box | SERP Ranked Feature - Brand Pack |
| SERP Ranked Feature - Events | SERP Ranked Feature - Image Pack |
| SERP Ranked Feature - Knowledge Pack | SERP Ranked Feature - Local 3 Pack |
| SERP Ranked Feature - News Pack | SERP Ranked Feature - People Also Ask |
| SERP Ranked Feature - Shopping Box | SERP Ranked Feature - Video Pack |
| Search Volume | Website |
| Website ID |
| Date | Keyword Count |
| Owner Website | Owner Website ID |
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