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✦ New — TapClicks AI

Ask your data.
Get answers
instantly.

Ask Your Dashboard is a conversational AI built directly into TapClicks. Ask plain-language questions about any campaign and get data-backed answers, without leaving the conversation.

Book a Demo See It in Action
Embedded in your dashboard No exports needed Live client call-ready
Marketing Dashboard 2025 SHARE
Campaign Trends
Cross-Channel KPIs
Creative
📊 Campaign Performance Analysis
Total Spend
$84.2K
↑ 12% vs last month
Avg. CPC
$1.38
↑ 8% WoW
Conversions
3,412
↑ 21% vs target
ROAS
4.7×
↑ On track
Top Campaigns by CTR
Google Search
6.4%
Facebook
4.1%
YouTube
3.2%
Display
1.9%
Ask your Dashboard
AI Agents
✦
Hi, I'm your Dashboard assistant.
How can I help you today?
Which channels drove the most conversions?
✦ Dashboard AI Google Search led with 1,842 conversions (54%), followed by Facebook at 892 (26%). Both beat last month's targets.
Highlight anomalies in CPC week-over-week
Summarize paid media performance this month
Which campaigns are underperforming ROAS?
Ask a question…
AI results should be verified before sharing with clients.

From question to insight in seconds

No filter-clicking, no exports, no analyst in the loop. Ask Your Dashboard closes the gap between data and the conversation you're already having.

1
→

A question comes up

During a live client call, your client asks something unexpected — "Why did CPC spike this week?" You don't need to put them on hold.

2
→

Ask the dashboard directly

Type your question into the embedded chat panel in plain language. Ask Your Dashboard reads the live data currently on your screen.

3

Get a data-backed answer

A structured, contextual answer appears instantly, with relevant metrics and trends, so you can respond confidently without breaking the conversation.

Rather than being a standalone AI tool, Ask Your Dashboard enhances the dashboards you've already built — making them interactive and conversational. Your existing data, your existing reports, now with a voice.

📊Reads your live dashboard data
💬Plain-language questions, no training required
⚡Answers in real time, during live calls

Built for the conversations that matter

Whether you're mid-client-call or deep in campaign analysis, Ask Your Dashboard meets you where you are.

🤝

Live Client Performance Reviews

Client Success · Account Management

"Which campaigns generated the most conversions last week?"
✦ Dashboard AIBrand Awareness – Google led with 614 conversions, up 18% week-over-week. Retargeting – Facebook followed at 382.
"What changed week-over-week for this account?"
✦ Dashboard AIImpressions rose 22%, spend held flat, and CPC dropped $0.14 — driven by improved Quality Scores on Google Search.
📈

Performance Diagnostics & Strategy

Marketing Analysts · Strategists

"Identify anomalies in impressions this quarter."
✦ Dashboard AIImpressions spiked 3× on March 6 — Display campaigns show unusual volume, likely tied to the budget reallocation on March 5.
"Which channel mix is producing the best ROAS?"
✦ Dashboard AIGoogle Search + YouTube combination is returning 5.2× ROAS vs. 3.8× for Search alone. YouTube assist attribution is significant.
🔧

Campaign Monitoring & Ops

Marketing Operations

"Which campaigns have zero impressions this week?"
✦ Dashboard AI3 campaigns show no delivery: Spring Promo – Display, Retargeting Set B, and Local Awareness – YouTube. All paused as of March 11.
"Which accounts have pacing issues?"
✦ Dashboard AIAccounts 7 and 12 are running 34% under pace with 9 days remaining in the flight. Recommend budget review.
🏆

Executive Snapshots & QBR Prep

Executives · Leadership

"Summarize performance across all campaigns this month."
✦ Dashboard AITotal spend: $84K. Conversions: 3,412 (+21% vs. target). Top performer: Google Search. Underperformer: Display – Brand.
"What are the top 3 highlights for the QBR?"
✦ Dashboard AI1) ROAS hit 4.7× vs. 3.8× target. 2) YouTube drove 18% of conversions via assist. 3) CPA fell 12% quarter-over-quarter.

Ask anything about your campaigns

These are the kinds of questions your team can ask — right now, mid-conversation, without leaving the dashboard.

⚖️
"Compare CPC for Facebook vs. Google Ads this month."
🏅
"Which campaigns have the highest conversion rate?"
📡
"Identify anomalies in impressions this quarter."
📝
"Summarize paid media performance this month."
🎯
"Which campaigns are underperforming against target ROAS?"
📅
"What changed week-over-week for this client?"
💸
"Which channel is scaling most efficiently right now?"
🔍
"Which campaigns stopped delivering impressions?"
📊
"How has CTR changed over the past 90 days?"

Value delivered at every level

Ask Your Dashboard creates real, measurable impact for the people who use it and the clients they serve.

For your team
✓
Real-time answers on live calls. No more "I'll follow up on that" — respond to client questions the moment they're asked.
✓
Less manual dashboard navigation. Skip the filter drilling and multi-widget juggling during high-stakes conversations.
✓
More analyst independence. Client-facing reps can surface deep insights without pulling in a data analyst for every ad-hoc request.
✓
Fewer post-call follow-ups. Answer questions in the moment — reducing the overhead of follow-up reports and clarification emails.
For your clients
✓
Faster, more confident answers. Clients feel heard and informed during every performance conversation.
✓
A more data-driven partnership. Elevates the perceived sophistication of reporting, building trust over time.
Why this matters for your agency
↓ Follow-ups
Fewer post-call report requests when answers happen in real time
↑ Retention
Clients who feel informed and confident are more likely to renew and expand
↑ Upsell signals
Identify high-ROAS channels and budget expansion opportunities mid-conversation
↓ Analyst load
Reduce ad-hoc data requests so your analysts focus on strategy, not lookups

Designed for every role on your team

Ask Your Dashboard serves four distinct workflows — each with different questions, different stakes, and different needs.

🤝

Client Success & Sales

Answer unexpected client questions in real time. Stay focused on the relationship, not the dashboard.

Primary use case
🔬

Analysts & Strategists

Explore performance hypotheses and surface trends faster, without repetitive filter adjustments.

Faster analysis
⚙️

Marketing Operations

Spot pacing issues, data gaps, and delivery problems across accounts before they become client problems.

Proactive monitoring
📋

Executives

Get performance snapshots and QBR highlights on demand, no analyst required.

Self-serve insights

Stop saying "I'll follow up on that."

Ask Your Dashboard gives your team the confidence to answer every client question in the moment, with data to back it up.

Learn More Book a Demo

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