Pinterest Ads

Pinterest Ads

More than 440 million people around the world use Pinterest to dream about, plan and prepare for things they want to do in life.

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

Ad Group Auto Targeting Enabled? Ad Group Bid
Ad Group Billing Type Ad Group Budget
Ad Group Budget Type Ad Group Conversion Learning Mode Type
Ad Group Created Date Ad Group End Time
Ad Group ID Ad Group Lifetime Frequency Cap
Ad Group Name Ad Group Optimization Goal Attribution Window Clicks
Ad Group Optimization Goal Attribution Window Engagements Ad Group Optimization Goal Attribution Window Views
Ad Group Pacing Delivery Type Ad Group Placement Group
Ad Group Start Time Ad Group Status
Ad Group Targeting App Type Ad Group Targeting Gender
Ad Group Targeting Geo Ad Group Targeting Locale
Ad Group Targeting Location Ad Group Tracking URLs
Ad Group Type Ad Group Updated Time
Add To Carts Desktop Action To Desktop Conversion Add To Carts Desktop Action To Mobile Conversion
Add To Carts Desktop Action To Tablet Conversion Add To Carts Mobile Action To Desktop Conversion
Add To Carts Mobile Action To Mobile Conversion Add To Carts Mobile Action To Tablet Conversion
Add To Carts Tablet Action To Desktop Conversion Add To Carts Tablet Action To Mobile Conversion
Add To Carts Tablet Action To Tablet Conversion Advertiser Country
Advertiser Created Time Advertiser Currency
Advertiser ID Advertiser Name
Advertiser Owner User ID Advertiser Roles
Advertiser Status Advertiser Updated Time
Android Deep Link App Install CPA
App Install Value App Installs
App Installs Desktop Action To Desktop Conversion App Installs Desktop Action To Mobile Conversion
App Installs Desktop Action To Tablet Conversion App Installs Mobile Action To Desktop Conversion
App Installs Mobile Action To Mobile Conversion App Installs Mobile Action To Tablet Conversion
App Installs Tablet Action To Desktop Conversion App Installs Tablet Action To Mobile Conversion
App Installs Tablet Action To Tablet Conversion CPC
CPC Earned CPC Paid
CPE CPE Earned
CPE Paid CPM
CPM Earned CPM Paid
CPV CPV100
CPV95 CTR
CTR Earned CTR Paid
Campaign Created Time Campaign Daily Spend Cap
Campaign ID Campaign Lifetime Spend Cap
Campaign Name Campaign Objective Type
Campaign Order Line ID Campaign Status
Campaign Tracking URLs Campaign Type
Campaign Updated Time Carousel Android Deep Links
Carousel Destination URLs Carousel IOS Deep Links
Checkouts Desktop Action To Desktop Conversion Checkouts Desktop Action To Mobile Conversion
Checkouts Desktop Action To Tablet Conversion Checkouts Mobile Action To Desktop Conversion
Checkouts Mobile Action To Mobile Conversion Checkouts Mobile Action To Tablet Conversion
Checkouts Tablet Action To Desktop Conversion Checkouts Tablet Action To Mobile Conversion
Checkouts Tablet Action To Tablet Conversion Click Add To Cart
Click Add To Cart Quantity Click Add To Cart Value
Click App Install Click App Install Value
Click Checkout Click Checkout Quantity
Click Checkout Value Click Custom
Click Custom Quantity Click Custom Value
Click Lead Click Lead Quantity
Click Lead Value Click Page Visit
Click Page Visit Quantity Click Page Visit Value
Click Search Quantity Click Search Value
Click Searches Click Sign Up Quantity
Click Sign Up Value Click Tracking URL
Click Unknown Quantity Click Unknown Value
Click Unknowns Click View Categories
Click View Category Quantity Click View Category Value
Click Watch Video Click Watch Video Quantity
Click Watch Video Value Clicks
Clicks Earned Clicks Paid
Clicks Paid (gross) Client App Install CPA
Client CPC Client CPC Earned
Client CPC Paid Client CPE
Client CPE Earned Client CPE Paid
Client CPM Client CPM Earned
Client CPM Paid Client In-App Add To Cart CPA
Client In-App Add To Cart ROAS Client In-App App Install CPA
Client In-App App Install ROAS Client In-App Checkout CPA
Client In-App Checkout ROAS Client In-App Search CPA
Client In-App Search ROAS Client In-App Sign-Up CPA
Client In-App Sign-Up ROAS Client In-App Unknown CPA
Client In-App Unknown ROAS Client Offline Checkout CPA
Client Offline Checkout ROAS Client Offline Custom CPA
Client Offline Custom ROAS Client Offline Lead CPA
Client Offline Lead ROAS Client Offline Sign-Up CPA
Client Offline Sign-Up ROAS Client Offline Unknown CPA
Client Offline Unknown ROAS Client On-Site Checkout CPA (Billable)
Client Spend Client Web Add To Cart CPA
Client Web Add To Cart ROAS Client Web Checkout CPA
Client Web Checkout ROAS Client Web Custom CPA
Client Web Custom ROAS Client Web Lead CPA
Client Web Lead ROAS Client Web Page Visit CPA
Client Web Page Visit ROAS Client Web Search CPA
Client Web Search ROAS Client Web Sign-Up CPA
Client Web Sign-Up ROAS Client Web Unknown CPA
Client Web Unknown ROAS Client Web View Category CPA
Client Web View Category ROAS Client Web Watch Video CPA
Client Web Watch Video ROAS Collection Items Destination URL Template
Conversion Quantity Conversion Value
Created Time Creative Type
Custom Desktop Actions To Desktop Conversion Custom Desktop Actions To Mobile Conversion
Custom Desktop Actions To Tablet Conversion Custom Mobile Actions To Desktop Conversion
Custom Mobile Actions To Mobile Conversion Custom Mobile Actions To Tablet Conversion
Custom Tablet Actions To Desktop Conversion Custom Tablet Actions To Mobile Conversion
Custom Tablet Actions To Tablet Conversion Date
Description Destination URL
Engagement Add To Cart Engagement Add To Cart Quantity
Engagement Add To Cart Value Engagement App Install
Engagement App Install Value Engagement Categories
Engagement Category Quantity Engagement Category Value
Engagement Checkout Engagement Checkout Quantity
Engagement Checkout Value Engagement Custom
Engagement Custom Quantity Engagement Custom Value
Engagement Earned Engagement Lead
Engagement Lead Quantity Engagement Lead Value
Engagement Page Visit Engagement Page Visit Quantity
Engagement Page Visit Value Engagement Paid
Engagement Rate Engagement Search Quantity
Engagement Search Value Engagement Searches
Engagement Sign Up Quantity Engagement Sign Up Value
Engagement Sign Ups Engagement Unknown Quantity
Engagement Unknown Value Engagement Unknowns
Engagement Watch Video Quantity Engagement Watch Video Value
Engagement Watch Videos Engagements
ID IOS Deep Link
Impressions Impressions Earned
Impressions Paid Impressions Paid (gross)
In-App Add To Cart CPA In-App Add To Cart ROAS
In-App Add To Cart Value In-App Add To Carts
In-App App Install CPA In-App App Install ROAS
In-App App Install Value In-App App Installs
In-App Checkout CPA In-App Checkout ROAS
In-App Checkout Value In-App Checkouts
In-App Click Add To Cart Value In-App Click Add To Carts
In-App Click App Install Value In-App Click App Installs
In-App Click Checkout Value In-App Click Checkouts
In-App Click Search Value In-App Click Searches
In-App Click Sign-Up Value In-App Click Sign-Ups
In-App Click Unknown Value In-App Click Unknowns
In-App Engagement Add To Cart Value In-App Engagement Add To Carts
In-App Engagement App Install Value In-App Engagement App Installs
In-App Engagement Checkout Value In-App Engagement Checkouts
In-App Engagement Search Value In-App Engagement Searches
In-App Engagement Sign-Up Value In-App Engagement Sign-Ups
In-App Engagement Unknown Value In-App Engagement Unknowns
In-App Search CPA In-App Search ROAS
In-App Search Value In-App Searches
In-App Sign-Up CPA In-App Sign-Up ROAS
In-App Sign-Up Value In-App Sign-Ups
In-App Unknown In-App Unknown CPA
In-App Unknown ROAS In-App Unknown Value
In-App View Add To Cart Value In-App View Add To Carts
In-App View App Install Value In-App View App Installs
In-App View Checkout Value In-App View Checkouts
In-App View Search Value In-App View Searches
In-App View Sign-Up Value In-App View Sign-Ups
In-App View Unknown Value In-App View Unknowns
Is Deleted? Is Removable?
Leads Desktop Action To Desktop Conversion Leads Desktop Action To Mobile Conversion
Leads Desktop Action To Tablet Conversion Leads Mobile Action To Desktop Conversion
Leads Mobile Action To Mobile Conversion Leads Mobile Action To Tablet Conversion
Leads Tablet Action To Desktop Conversion Leads Tablet Action To Mobile Conversion
Leads Tablet Action To Tablet Conversion Name
Offline Checkout CPA Offline Checkout ROAS
Offline Checkout Value Offline Checkouts
Offline Click Checkout Value Offline Click Checkouts
Offline Click Custom Value Offline Click Customs
Offline Click Lead Value Offline Click Leads
Offline Click Sign-Up Value Offline Click Sign-Ups
Offline Click Unknown Value Offline Click Unknowns
Offline Custom CPA Offline Custom ROAS
Offline Custom Value Offline Customs
Offline Engagement Checkout Value Offline Engagement Checkouts
Offline Engagement Custom Value Offline Engagement Customs
Offline Engagement Lead Value Offline Engagement Leads
Offline Engagement Sign-Up Value Offline Engagement Sign-Ups
Offline Engagement Unknown Value Offline Engagement Unknowns
Offline Lead CPA Offline Lead ROAS
Offline Lead Value Offline Leads
Offline Sign-Up CPA Offline Sign-Up ROAS
Offline Sign-Up Value Offline Sign-Ups
Offline Unknown CPA Offline Unknown ROAS
Offline Unknown Value Offline Unknowns
Offline View Checkout Value Offline View Checkouts
Offline View Custom Value Offline View Customs
Offline View Lead Value Offline View Leads
Offline View Sign-Up Value Offline View Sign-Ups
Offline View Unknown Value Offline View Unknowns
On-Site Checkout CPA (Billable) On-Site Checkouts
Outbound Click Rate Outbound Click Rate Earned
Outbound Click Rate Paid Outbound Clicks
Outbound Clicks Earned Outbound Clicks Paid
Page Visits Desktop Action To Desktop Conversion Page Visits Desktop Action To Mobile Conversion
Page Visits Desktop Action To Tablet Conversion Page Visits Mobile Action To Desktop Conversion
Page Visits Mobile Action To Mobile Conversion Page Visits Mobile Action To Tablet Conversion
Page Visits Tablet Action To Desktop Conversion Page Visits Tablet Action To Mobile Conversion
Page Visits Tablet Action To Tablet Conversion Pin ID
Pin Promotion IDs Preview Large
Preview Medium Rejected Reasons
Rejection Labels Review Status
Save Rate Save Rate Earned
Save Rate Paid Saves
Saves Earned Saves Paid
Searches Desktop Action To Desktop Conversion Searches Desktop Action To Mobile Conversion
Searches Desktop Action To Tablet Conversion Searches Mobile Action To Desktop Conversion
Searches Mobile Action To Mobile Conversion Searches Mobile Action To Tablet Conversion
Searches Tablet Action To Desktop Conversion Searches Tablet Action To Mobile Conversion
Searches Tablet Action To Tablet Conversion Sign-ups Desktop Action To Mobile Conversion
Sign-ups Desktop Action To Tablet Conversion Sign-ups Mobile Action To Desktop Conversion
Sign-ups Mobile Action To Mobile Conversion Sign-ups Mobile Action To Tablet Conversion
Sign-ups Tablet Action To Desktop Conversion Sign-ups Tablet Action To Mobile Conversion
Sign-ups Tablet Action To Tablet Conversion Spend
Status Total Click Sign-Ups
Total Conversions Total Impressions (user)
Total Sign-Up Desktop Action to Desktop Conversion Total View Sign Ups
Tracking Urls Type
Unknowns Desktop Action To Desktop Conversion Unknowns Desktop Action To Mobile Conversion
Unknowns Desktop Action To Tablet Conversion Unknowns Mobile Action To Desktop Conversion
Unknowns Mobile Action To Mobile Conversion Unknowns Mobile Action To Tablet Conversion
Unknowns Tablet Action To Desktop Conversion Unknowns Tablet Action To Mobile Conversion
Unknowns Tablet Action To Tablet Conversion Updated Time
Video 3s Views Video 3s Views Earned
Video 3s Views Paid Video Avg. Watch Time (s) Earned
Video Avg. Watch Time (s) Paid Video Starts
Video Starts Earned Video Starts Paid
Video Views Video Views Earned
Video Views Paid Video Views at 100% Earned
Video Views at 100% Paid Video Views at 25%
Video Views at 25% Earned Video Views at 25% Paid
Video Views at 50% Video Views at 50% Earned
Video Views at 50% Paid Video Views at 75%
Video Views at 75% Earned Video Views at 75% Paid
Video Views at 95% Video Views at 95% Earned
Video Views at 95% Paid View Add To Cart Quantity
View Add To Cart Value View Add To Carts
View App Install Value View App Installs
View Categories Desktop Action To Desktop Conversion View Categories Desktop Action To Mobile Conversion
View Categories Desktop Action To Tablet Conversion View Categories Mobile Action To Desktop Conversion
View Categories Mobile Action To Mobile Conversion View Categories Mobile Action To Tablet Conversion
View Categories Tablet Action To Desktop Conversion View Categories Tablet Action To Mobile Conversion
View Categories Tablet Action To Tablet Conversion View Checkout Quantity
View Checkout Value View Checkouts
View Custom Quantity View Custom Value
View Customs View Lead Quantity
View Lead Value View Leads
View Page Visit Quantity View Page Visit Value
View Page Visits View Search Quantity
View Search Value View Searches
View Sign Up Quantity View Sign Up Value
View Tracking URL View Unknown Quantity
View Unknown Value View Unknowns
View View Categories View View Category Quantity
View View Category Value View Views at 100%
View Watch Video Quantity View Watch Video Value
View Watch Videos Watch Video Desktop Action To Desktop Conversion
Watch Video Desktop Action To Mobile Conversion Watch Video Desktop Action To Tablet Conversion
Watch Video Mobile Action To Desktop Conversion Watch Video Mobile Action To Mobile Conversion
Watch Video Mobile Action To Tablet Conversion Watch Video Tablet Action To Desktop Conversion
Watch Video Tablet Action To Mobile Conversion Watch Video Tablet Action To Tablet Conversion
Web Add To Cart CPA Web Add To Cart ROAS
Web Add To Cart Value Web Add To Carts
Web Checkout CPA Web Checkout ROAS
Web Checkout Value Web Checkouts
Web Click Add To Cart Value Web Click Add To Carts
Web Click Checkout Value Web Click Checkouts
Web Click Custom Value Web Click Customs
Web Click Lead Value Web Click Leads
Web Click Page Visit Value Web Click Page Visits
Web Click Search Values Web Click Searches
Web Click Sign-Up Value Web Click Sign-Ups
Web Click Unknown Value Web Click Unknowns
Web Click View Categories Web Click View Category Value
Web Click Watch Video Value Web Click Watch Videos
Web Custom CPA Web Custom ROAS
Web Custom Value Web Customs
Web Engagement Add To Cart Value Web Engagement Add To Carts
Web Engagement Checkout Value Web Engagement Checkouts
Web Engagement Custom Value Web Engagement Customs
Web Engagement Lead Value Web Engagement Leads
Web Engagement Page Visit Value Web Engagement Page Visits
Web Engagement Search Value Web Engagement Searches
Web Engagement Sign-Up Value Web Engagement Sign-Ups
Web Engagement Unknown Value Web Engagement Unknowns
Web Engagement View Categories Web Engagement View Category Value
Web Engagement Watch Video Value Web Engagement Watch Videos
Web Lead CPA Web Lead ROAS
Web Lead Value Web Leads
Web Page Visit CPA Web Page Visit ROAS
Web Page Visit Value Web Page Visits
Web Search CPA Web Search ROAS
Web Search Value Web Searches
Web Sign-Up CPA Web Sign-Up ROAS
Web Sign-Up Value Web Sign-Ups
Web Unknown CPA Web Unknown ROAS
Web Unknown Value Web Unknowns
Web View Add To Cart Value Web View Add To Carts
Web View Categories Web View Category CPA
Web View Category ROAS Web View Category Value
Web View Checkout Value Web View Checkouts
Web View Custom Value Web View Customs
Web View Lead Value Web View Leads
Web View Page Visit Value Web View Page Visits
Web View Search Value Web View Searches
Web View Sign-Up Value Web View Sign-Ups
Web View Unknown Value Web View Unknowns
Web View View Categories Web View View Category Value
Web View Watch Video Value Web View Watch Videos
Web Watch Video CPA Web Watch Video ROAS
Web Watch Video Values Web Watch Videos

Ad Group Auto Targeting Enabled? Ad Group Bid
Ad Group Billing Type Ad Group Budget
Ad Group Budget Type Ad Group Conversion Learning Mode Type
Ad Group Created Date Ad Group End Time
Ad Group ID Ad Group Lifetime Frequency Cap
Ad Group Name Ad Group Optimization Goal Attribution Window Clicks
Ad Group Optimization Goal Attribution Window Engagements Ad Group Optimization Goal Attribution Window Views
Ad Group Pacing Delivery Type Ad Group Placement Group
Ad Group Start Time Ad Group Status
Ad Group Targeting App Type Ad Group Targeting Gender
Ad Group Targeting Geo Ad Group Targeting Locale
Ad Group Targeting Location Ad Group Tracking URLs
Ad Group Type Ad Group Updated Time
Add To Carts Desktop Action To Desktop Conversion Add To Carts Desktop Action To Mobile Conversion
Add To Carts Desktop Action To Tablet Conversion Add To Carts Mobile Action To Desktop Conversion
Add To Carts Mobile Action To Mobile Conversion Add To Carts Mobile Action To Tablet Conversion
Add To Carts Tablet Action To Desktop Conversion Add To Carts Tablet Action To Mobile Conversion
Add To Carts Tablet Action To Tablet Conversion Advertiser ID
Advertiser Name Advertiser Status
App Install CPA App Install Value
App Installs App Installs Desktop Action To Desktop Conversion
App Installs Desktop Action To Mobile Conversion App Installs Desktop Action To Tablet Conversion
App Installs Mobile Action To Desktop Conversion App Installs Mobile Action To Mobile Conversion
App Installs Mobile Action To Tablet Conversion App Installs Tablet Action To Desktop Conversion
App Installs Tablet Action To Mobile Conversion App Installs Tablet Action To Tablet Conversion
CPC CPC Earned
CPC Paid CPE
CPE Earned CPE Paid
CPM CPM Earned
CPM Paid CPV
CPV100 CPV95
CTR CTR Earned
CTR Paid Campaign ID
Campaign Name Campaign Status
Checkouts Desktop Action To Desktop Conversion Checkouts Desktop Action To Mobile Conversion
Checkouts Desktop Action To Tablet Conversion Checkouts Mobile Action To Desktop Conversion
Checkouts Mobile Action To Mobile Conversion Checkouts Mobile Action To Tablet Conversion
Checkouts Tablet Action To Desktop Conversion Checkouts Tablet Action To Mobile Conversion
Checkouts Tablet Action To Tablet Conversion Click Add To Cart
Click Add To Cart Quantity Click Add To Cart Value
Click App Install Click App Install Value
Click Checkout Click Checkout Quantity
Click Checkout Value Click Custom
Click Custom Quantity Click Custom Value
Click Lead Click Lead Quantity
Click Lead Value Click Page Visit
Click Page Visit Quantity Click Page Visit Value
Click Search Quantity Click Search Value
Click Searches Click Sign Up Quantity
Click Sign Up Value Click Unknown Quantity
Click Unknown Value Click Unknowns
Click View Categories Click View Category Quantity
Click View Category Value Click Watch Video
Click Watch Video Quantity Click Watch Video Value
Clicks Clicks Earned
Clicks Paid Clicks Paid (gross)
Client App Install CPA Client CPC
Client CPC Earned Client CPC Paid
Client CPE Client CPE Earned
Client CPE Paid Client CPM
Client CPM Earned Client CPM Paid
Client In-App Add To Cart CPA Client In-App Add To Cart ROAS
Client In-App App Install CPA Client In-App App Install ROAS
Client In-App Checkout CPA Client In-App Checkout ROAS
Client In-App Search CPA Client In-App Search ROAS
Client In-App Sign-Up CPA Client In-App Sign-Up ROAS
Client In-App Unknown CPA Client In-App Unknown ROAS
Client Offline Checkout CPA Client Offline Checkout ROAS
Client Offline Custom CPA Client Offline Custom ROAS
Client Offline Lead CPA Client Offline Lead ROAS
Client Offline Sign-Up CPA Client Offline Sign-Up ROAS
Client Offline Unknown CPA Client Offline Unknown ROAS
Client On-Site Checkout CPA (Billable) Client Spend
Client Web Add To Cart CPA Client Web Add To Cart ROAS
Client Web Checkout CPA Client Web Checkout ROAS
Client Web Custom CPA Client Web Custom ROAS
Client Web Lead CPA Client Web Lead ROAS
Client Web Page Visit CPA Client Web Page Visit ROAS
Client Web Search CPA Client Web Search ROAS
Client Web Sign-Up CPA Client Web Sign-Up ROAS
Client Web Unknown CPA Client Web Unknown ROAS
Client Web View Category CPA Client Web View Category ROAS
Client Web Watch Video CPA Client Web Watch Video ROAS
Conversion Quantity Conversion Value
Custom Desktop Actions To Desktop Conversion Custom Desktop Actions To Mobile Conversion
Custom Desktop Actions To Tablet Conversion Custom Mobile Actions To Desktop Conversion
Custom Mobile Actions To Mobile Conversion Custom Mobile Actions To Tablet Conversion
Custom Tablet Actions To Desktop Conversion Custom Tablet Actions To Mobile Conversion
Custom Tablet Actions To Tablet Conversion Date
Engagement Add To Cart Engagement Add To Cart Quantity
Engagement Add To Cart Value Engagement App Install
Engagement App Install Value Engagement Categories
Engagement Category Quantity Engagement Category Value
Engagement Checkout Engagement Checkout Quantity
Engagement Checkout Value Engagement Custom
Engagement Custom Quantity Engagement Custom Value
Engagement Earned Engagement Lead
Engagement Lead Quantity Engagement Lead Value
Engagement Page Visit Engagement Page Visit Quantity
Engagement Page Visit Value Engagement Paid
Engagement Rate Engagement Search Quantity
Engagement Search Value Engagement Searches
Engagement Sign Up Quantity Engagement Sign Up Value
Engagement Sign Ups Engagement Unknown Quantity
Engagement Unknown Value Engagement Unknowns
Engagement Watch Video Quantity Engagement Watch Video Value
Engagement Watch Videos Engagements
Impressions Impressions Earned
Impressions Paid Impressions Paid (gross)
In-App Add To Cart CPA In-App Add To Cart ROAS
In-App Add To Cart Value In-App Add To Carts
In-App App Install CPA In-App App Install ROAS
In-App App Install Value In-App App Installs
In-App Checkout CPA In-App Checkout ROAS
In-App Checkout Value In-App Checkouts
In-App Click Add To Cart Value In-App Click Add To Carts
In-App Click App Install Value In-App Click App Installs
In-App Click Checkout Value In-App Click Checkouts
In-App Click Search Value In-App Click Searches
In-App Click Sign-Up Value In-App Click Sign-Ups
In-App Click Unknown Value In-App Click Unknowns
In-App Engagement Add To Cart Value In-App Engagement Add To Carts
In-App Engagement App Install Value In-App Engagement App Installs
In-App Engagement Checkout Value In-App Engagement Checkouts
In-App Engagement Search Value In-App Engagement Searches
In-App Engagement Sign-Up Value In-App Engagement Sign-Ups
In-App Engagement Unknown Value In-App Engagement Unknowns
In-App Search CPA In-App Search ROAS
In-App Search Value In-App Searches
In-App Sign-Up CPA In-App Sign-Up ROAS
In-App Sign-Up Value In-App Sign-Ups
In-App Unknown In-App Unknown CPA
In-App Unknown ROAS In-App Unknown Value
In-App View Add To Cart Value In-App View Add To Carts
In-App View App Install Value In-App View App Installs
In-App View Checkout Value In-App View Checkouts
In-App View Search Value In-App View Searches
In-App View Sign-Up Value In-App View Sign-Ups
In-App View Unknown Value In-App View Unknowns
Leads Desktop Action To Desktop Conversion Leads Desktop Action To Mobile Conversion
Leads Desktop Action To Tablet Conversion Leads Mobile Action To Desktop Conversion
Leads Mobile Action To Mobile Conversion Leads Mobile Action To Tablet Conversion
Leads Tablet Action To Desktop Conversion Leads Tablet Action To Mobile Conversion
Leads Tablet Action To Tablet Conversion Offline Checkout CPA
Offline Checkout ROAS Offline Checkout Value
Offline Checkouts Offline Click Checkout Value
Offline Click Checkouts Offline Click Custom Value
Offline Click Customs Offline Click Lead Value
Offline Click Leads Offline Click Sign-Up Value
Offline Click Sign-Ups Offline Click Unknown Value
Offline Click Unknowns Offline Custom CPA
Offline Custom ROAS Offline Custom Value
Offline Customs Offline Engagement Checkout Value
Offline Engagement Checkouts Offline Engagement Custom Value
Offline Engagement Customs Offline Engagement Lead Value
Offline Engagement Leads Offline Engagement Sign-Up Value
Offline Engagement Sign-Ups Offline Engagement Unknown Value
Offline Engagement Unknowns Offline Lead CPA
Offline Lead ROAS Offline Lead Value
Offline Leads Offline Sign-Up CPA
Offline Sign-Up ROAS Offline Sign-Up Value
Offline Sign-Ups Offline Unknown CPA
Offline Unknown ROAS Offline Unknown Value
Offline Unknowns Offline View Checkout Value
Offline View Checkouts Offline View Custom Value
Offline View Customs Offline View Lead Value
Offline View Leads Offline View Sign-Up Value
Offline View Sign-Ups Offline View Unknown Value
Offline View Unknowns On-Site Checkout CPA (Billable)
On-Site Checkouts Outbound Click Rate
Outbound Click Rate Earned Outbound Click Rate Paid
Outbound Clicks Outbound Clicks Earned
Outbound Clicks Paid Page Visits Desktop Action To Desktop Conversion
Page Visits Desktop Action To Mobile Conversion Page Visits Desktop Action To Tablet Conversion
Page Visits Mobile Action To Desktop Conversion Page Visits Mobile Action To Mobile Conversion
Page Visits Mobile Action To Tablet Conversion Page Visits Tablet Action To Desktop Conversion
Page Visits Tablet Action To Mobile Conversion Page Visits Tablet Action To Tablet Conversion
Pin Promotion IDs Save Rate
Save Rate Earned Save Rate Paid
Saves Saves Earned
Saves Paid Searches Desktop Action To Desktop Conversion
Searches Desktop Action To Mobile Conversion Searches Desktop Action To Tablet Conversion
Searches Mobile Action To Desktop Conversion Searches Mobile Action To Mobile Conversion
Searches Mobile Action To Tablet Conversion Searches Tablet Action To Desktop Conversion
Searches Tablet Action To Mobile Conversion Searches Tablet Action To Tablet Conversion
Sign-ups Desktop Action To Mobile Conversion Sign-ups Desktop Action To Tablet Conversion
Sign-ups Mobile Action To Desktop Conversion Sign-ups Mobile Action To Mobile Conversion
Sign-ups Mobile Action To Tablet Conversion Sign-ups Tablet Action To Desktop Conversion
Sign-ups Tablet Action To Mobile Conversion Sign-ups Tablet Action To Tablet Conversion
Spend Total Click Sign-Ups
Total Conversions Total Impressions (user)
Total Sign-Up Desktop Action to Desktop Conversion Total View Sign Ups
Unknowns Desktop Action To Desktop Conversion Unknowns Desktop Action To Mobile Conversion
Unknowns Desktop Action To Tablet Conversion Unknowns Mobile Action To Desktop Conversion
Unknowns Mobile Action To Mobile Conversion Unknowns Mobile Action To Tablet Conversion
Unknowns Tablet Action To Desktop Conversion Unknowns Tablet Action To Mobile Conversion
Unknowns Tablet Action To Tablet Conversion Video 3s Views
Video 3s Views Earned Video 3s Views Paid
Video Avg. Watch Time (s) Earned Video Avg. Watch Time (s) Paid
Video Starts Video Starts Earned
Video Starts Paid Video Views
Video Views Earned Video Views Paid
Video Views at 100% Earned Video Views at 100% Paid
Video Views at 25% Video Views at 25% Earned
Video Views at 25% Paid Video Views at 50%
Video Views at 50% Earned Video Views at 50% Paid
Video Views at 75% Video Views at 75% Earned
Video Views at 75% Paid Video Views at 95%
Video Views at 95% Earned Video Views at 95% Paid
View Add To Cart Quantity View Add To Cart Value
View Add To Carts View App Install Value
View App Installs View Categories Desktop Action To Desktop Conversion
View Categories Desktop Action To Mobile Conversion View Categories Desktop Action To Tablet Conversion
View Categories Mobile Action To Desktop Conversion View Categories Mobile Action To Mobile Conversion
View Categories Mobile Action To Tablet Conversion View Categories Tablet Action To Desktop Conversion
View Categories Tablet Action To Mobile Conversion View Categories Tablet Action To Tablet Conversion
View Checkout Quantity View Checkout Value
View Checkouts View Custom Quantity
View Custom Value View Customs
View Lead Quantity View Lead Value
View Leads View Page Visit Quantity
View Page Visit Value View Page Visits
View Search Quantity View Search Value
View Searches View Sign Up Quantity
View Sign Up Value View Unknown Quantity
View Unknown Value View Unknowns
View View Categories View View Category Quantity
View View Category Value View Views at 100%
View Watch Video Quantity View Watch Video Value
View Watch Videos Watch Video Desktop Action To Desktop Conversion
Watch Video Desktop Action To Mobile Conversion Watch Video Desktop Action To Tablet Conversion
Watch Video Mobile Action To Desktop Conversion Watch Video Mobile Action To Mobile Conversion
Watch Video Mobile Action To Tablet Conversion Watch Video Tablet Action To Desktop Conversion
Watch Video Tablet Action To Mobile Conversion Watch Video Tablet Action To Tablet Conversion
Web Add To Cart CPA Web Add To Cart ROAS
Web Add To Cart Value Web Add To Carts
Web Checkout CPA Web Checkout ROAS
Web Checkout Value Web Checkouts
Web Click Add To Cart Value Web Click Add To Carts
Web Click Checkout Value Web Click Checkouts
Web Click Custom Value Web Click Customs
Web Click Lead Value Web Click Leads
Web Click Page Visit Value Web Click Page Visits
Web Click Search Values Web Click Searches
Web Click Sign-Up Value Web Click Sign-Ups
Web Click Unknown Value Web Click Unknowns
Web Click View Categories Web Click View Category Value
Web Click Watch Video Value Web Click Watch Videos
Web Custom CPA Web Custom ROAS
Web Custom Value Web Customs
Web Engagement Add To Cart Value Web Engagement Add To Carts
Web Engagement Checkout Value Web Engagement Checkouts
Web Engagement Custom Value Web Engagement Customs
Web Engagement Lead Value Web Engagement Leads
Web Engagement Page Visit Value Web Engagement Page Visits
Web Engagement Search Value Web Engagement Searches
Web Engagement Sign-Up Value Web Engagement Sign-Ups
Web Engagement Unknown Value Web Engagement Unknowns
Web Engagement View Categories Web Engagement View Category Value
Web Engagement Watch Video Value Web Engagement Watch Videos
Web Lead CPA Web Lead ROAS
Web Lead Value Web Leads
Web Page Visit CPA Web Page Visit ROAS
Web Page Visit Value Web Page Visits
Web Search CPA Web Search ROAS
Web Search Value Web Searches
Web Sign-Up CPA Web Sign-Up ROAS
Web Sign-Up Value Web Sign-Ups
Web Unknown CPA Web Unknown ROAS
Web Unknown Value Web Unknowns
Web View Add To Cart Value Web View Add To Carts
Web View Categories Web View Category CPA
Web View Category ROAS Web View Category Value
Web View Checkout Value Web View Checkouts
Web View Custom Value Web View Customs
Web View Lead Value Web View Leads
Web View Page Visit Value Web View Page Visits
Web View Search Value Web View Searches
Web View Sign-Up Value Web View Sign-Ups
Web View Unknown Value Web View Unknowns
Web View View Categories Web View View Category Value
Web View Watch Video Value Web View Watch Videos
Web Watch Video CPA Web Watch Video ROAS
Web Watch Video Values Web Watch Videos

Add To Carts Desktop Action To Desktop Conversion Add To Carts Desktop Action To Mobile Conversion
Add To Carts Desktop Action To Tablet Conversion Add To Carts Mobile Action To Desktop Conversion
Add To Carts Mobile Action To Mobile Conversion Add To Carts Mobile Action To Tablet Conversion
Add To Carts Tablet Action To Desktop Conversion Add To Carts Tablet Action To Mobile Conversion
Add To Carts Tablet Action To Tablet Conversion Advertiser Country
Advertiser Created Time Advertiser Currency
Advertiser ID Advertiser Name
Advertiser Owner User ID Advertiser Roles
Advertiser Status Advertiser Updated Time
App Install CPA App Install Value
App Installs App Installs Desktop Action To Desktop Conversion
App Installs Desktop Action To Mobile Conversion App Installs Desktop Action To Tablet Conversion
App Installs Mobile Action To Desktop Conversion App Installs Mobile Action To Mobile Conversion
App Installs Mobile Action To Tablet Conversion App Installs Tablet Action To Desktop Conversion
App Installs Tablet Action To Mobile Conversion App Installs Tablet Action To Tablet Conversion
CPC CPC Earned
CPC Paid CPE
CPE Earned CPE Paid
CPM CPM Earned
CPM Paid CPV
CPV100 CPV95
CTR CTR Earned
CTR Paid Campaign Created Time
Campaign Daily Spend Cap Campaign ID
Campaign Lifetime Spend Cap Campaign Name
Campaign Objective Type Campaign Order Line ID
Campaign Status Campaign Tracking URLs
Campaign Type Campaign Updated Time
Checkouts Desktop Action To Desktop Conversion Checkouts Desktop Action To Mobile Conversion
Checkouts Desktop Action To Tablet Conversion Checkouts Mobile Action To Desktop Conversion
Checkouts Mobile Action To Mobile Conversion Checkouts Mobile Action To Tablet Conversion
Checkouts Tablet Action To Desktop Conversion Checkouts Tablet Action To Mobile Conversion
Checkouts Tablet Action To Tablet Conversion Click Add To Cart
Click Add To Cart Quantity Click Add To Cart Value
Click App Install Click App Install Value
Click Checkout Click Checkout Quantity
Click Checkout Value Click Custom
Click Custom Quantity Click Custom Value
Click Lead Click Lead Quantity
Click Lead Value Click Page Visit
Click Page Visit Quantity Click Page Visit Value
Click Search Quantity Click Search Value
Click Searches Click Sign Up Quantity
Click Sign Up Value Click Unknown Quantity
Click Unknown Value Click Unknowns
Click View Categories Click View Category Quantity
Click View Category Value Click Watch Video
Click Watch Video Quantity Click Watch Video Value
Clicks Clicks Earned
Clicks Paid Clicks Paid (gross)
Client App Install CPA Client CPC
Client CPC Earned Client CPC Paid
Client CPE Client CPE Earned
Client CPE Paid Client CPM
Client CPM Earned Client CPM Paid
Client In-App Add To Cart CPA Client In-App Add To Cart ROAS
Client In-App App Install CPA Client In-App App Install ROAS
Client In-App Checkout CPA Client In-App Checkout ROAS
Client In-App Search CPA Client In-App Search ROAS
Client In-App Sign-Up CPA Client In-App Sign-Up ROAS
Client In-App Unknown CPA Client In-App Unknown ROAS
Client Offline Checkout CPA Client Offline Checkout ROAS
Client Offline Custom CPA Client Offline Custom ROAS
Client Offline Lead CPA Client Offline Lead ROAS
Client Offline Sign-Up CPA Client Offline Sign-Up ROAS
Client Offline Unknown CPA Client Offline Unknown ROAS
Client On-Site Checkout CPA (Billable) Client Spend
Client Web Add To Cart CPA Client Web Add To Cart ROAS
Client Web Checkout CPA Client Web Checkout ROAS
Client Web Custom CPA Client Web Custom ROAS
Client Web Lead CPA Client Web Lead ROAS
Client Web Page Visit CPA Client Web Page Visit ROAS
Client Web Search CPA Client Web Search ROAS
Client Web Sign-Up CPA Client Web Sign-Up ROAS
Client Web Unknown CPA Client Web Unknown ROAS
Client Web View Category CPA Client Web View Category ROAS
Client Web Watch Video CPA Client Web Watch Video ROAS
Conversion Quantity Conversion Value
Custom Desktop Actions To Desktop Conversion Custom Desktop Actions To Mobile Conversion
Custom Desktop Actions To Tablet Conversion Custom Mobile Actions To Desktop Conversion
Custom Mobile Actions To Mobile Conversion Custom Mobile Actions To Tablet Conversion
Custom Tablet Actions To Desktop Conversion Custom Tablet Actions To Mobile Conversion
Custom Tablet Actions To Tablet Conversion Date
Engagement Add To Cart Engagement Add To Cart Quantity
Engagement Add To Cart Value Engagement App Install
Engagement App Install Value Engagement Categories
Engagement Category Quantity Engagement Category Value
Engagement Checkout Engagement Checkout Quantity
Engagement Checkout Value Engagement Custom
Engagement Custom Quantity Engagement Custom Value
Engagement Earned Engagement Lead
Engagement Lead Quantity Engagement Lead Value
Engagement Page Visit Engagement Page Visit Quantity
Engagement Page Visit Value Engagement Paid
Engagement Rate Engagement Search Quantity
Engagement Search Value Engagement Searches
Engagement Sign Up Quantity Engagement Sign Up Value
Engagement Sign Ups Engagement Unknown Quantity
Engagement Unknown Value Engagement Unknowns
Engagement Watch Video Quantity Engagement Watch Video Value
Engagement Watch Videos Engagements
Impressions Impressions Earned
Impressions Paid Impressions Paid (gross)
In-App Add To Cart CPA In-App Add To Cart ROAS
In-App Add To Cart Value In-App Add To Carts
In-App App Install CPA In-App App Install ROAS
In-App App Install Value In-App App Installs
In-App Checkout CPA In-App Checkout ROAS
In-App Checkout Value In-App Checkouts
In-App Click Add To Cart Value In-App Click Add To Carts
In-App Click App Install Value In-App Click App Installs
In-App Click Checkout Value In-App Click Checkouts
In-App Click Search Value In-App Click Searches
In-App Click Sign-Up Value In-App Click Sign-Ups
In-App Click Unknown Value In-App Click Unknowns
In-App Engagement Add To Cart Value In-App Engagement Add To Carts
In-App Engagement App Install Value In-App Engagement App Installs
In-App Engagement Checkout Value In-App Engagement Checkouts
In-App Engagement Search Value In-App Engagement Searches
In-App Engagement Sign-Up Value In-App Engagement Sign-Ups
In-App Engagement Unknown Value In-App Engagement Unknowns
In-App Search CPA In-App Search ROAS
In-App Search Value In-App Searches
In-App Sign-Up CPA In-App Sign-Up ROAS
In-App Sign-Up Value In-App Sign-Ups
In-App Unknown In-App Unknown CPA
In-App Unknown ROAS In-App Unknown Value
In-App View Add To Cart Value In-App View Add To Carts
In-App View App Install Value In-App View App Installs
In-App View Checkout Value In-App View Checkouts
In-App View Search Value In-App View Searches
In-App View Sign-Up Value In-App View Sign-Ups
In-App View Unknown Value In-App View Unknowns
Leads Desktop Action To Desktop Conversion Leads Desktop Action To Mobile Conversion
Leads Desktop Action To Tablet Conversion Leads Mobile Action To Desktop Conversion
Leads Mobile Action To Mobile Conversion Leads Mobile Action To Tablet Conversion
Leads Tablet Action To Desktop Conversion Leads Tablet Action To Mobile Conversion
Leads Tablet Action To Tablet Conversion Offline Checkout CPA
Offline Checkout ROAS Offline Checkout Value
Offline Checkouts Offline Click Checkout Value
Offline Click Checkouts Offline Click Custom Value
Offline Click Customs Offline Click Lead Value
Offline Click Leads Offline Click Sign-Up Value
Offline Click Sign-Ups Offline Click Unknown Value
Offline Click Unknowns Offline Custom CPA
Offline Custom ROAS Offline Custom Value
Offline Customs Offline Engagement Checkout Value
Offline Engagement Checkouts Offline Engagement Custom Value
Offline Engagement Customs Offline Engagement Lead Value
Offline Engagement Leads Offline Engagement Sign-Up Value
Offline Engagement Sign-Ups Offline Engagement Unknown Value
Offline Engagement Unknowns Offline Lead CPA
Offline Lead ROAS Offline Lead Value
Offline Leads Offline Sign-Up CPA
Offline Sign-Up ROAS Offline Sign-Up Value
Offline Sign-Ups Offline Unknown CPA
Offline Unknown ROAS Offline Unknown Value
Offline Unknowns Offline View Checkout Value
Offline View Checkouts Offline View Custom Value
Offline View Customs Offline View Lead Value
Offline View Leads Offline View Sign-Up Value
Offline View Sign-Ups Offline View Unknown Value
Offline View Unknowns On-Site Checkout CPA (Billable)
On-Site Checkouts Outbound Click Rate
Outbound Click Rate Earned Outbound Click Rate Paid
Outbound Clicks Outbound Clicks Earned
Outbound Clicks Paid Page Visits Desktop Action To Desktop Conversion
Page Visits Desktop Action To Mobile Conversion Page Visits Desktop Action To Tablet Conversion
Page Visits Mobile Action To Desktop Conversion Page Visits Mobile Action To Mobile Conversion
Page Visits Mobile Action To Tablet Conversion Page Visits Tablet Action To Desktop Conversion
Page Visits Tablet Action To Mobile Conversion Page Visits Tablet Action To Tablet Conversion
Save Rate Save Rate Earned
Save Rate Paid Saves
Saves Earned Saves Paid
Searches Desktop Action To Desktop Conversion Searches Desktop Action To Mobile Conversion
Searches Desktop Action To Tablet Conversion Searches Mobile Action To Desktop Conversion
Searches Mobile Action To Mobile Conversion Searches Mobile Action To Tablet Conversion
Searches Tablet Action To Desktop Conversion Searches Tablet Action To Mobile Conversion
Searches Tablet Action To Tablet Conversion Sign-ups Desktop Action To Mobile Conversion
Sign-ups Desktop Action To Tablet Conversion Sign-ups Mobile Action To Desktop Conversion
Sign-ups Mobile Action To Mobile Conversion Sign-ups Mobile Action To Tablet Conversion
Sign-ups Tablet Action To Desktop Conversion Sign-ups Tablet Action To Mobile Conversion
Sign-ups Tablet Action To Tablet Conversion Spend
Total Click Sign-Ups Total Conversions
Total Impressions (user) Total Sign-Up Desktop Action to Desktop Conversion
Total View Sign Ups Unknowns Desktop Action To Desktop Conversion
Unknowns Desktop Action To Mobile Conversion Unknowns Desktop Action To Tablet Conversion
Unknowns Mobile Action To Desktop Conversion Unknowns Mobile Action To Mobile Conversion
Unknowns Mobile Action To Tablet Conversion Unknowns Tablet Action To Desktop Conversion
Unknowns Tablet Action To Mobile Conversion Unknowns Tablet Action To Tablet Conversion
Video 3s Views Video 3s Views Earned
Video 3s Views Paid Video Avg. Watch Time (s) Earned
Video Avg. Watch Time (s) Paid Video Starts
Video Starts Earned Video Starts Paid
Video Views Video Views Earned
Video Views Paid Video Views at 100% Earned
Video Views at 100% Paid Video Views at 25%
Video Views at 25% Earned Video Views at 25% Paid
Video Views at 50% Video Views at 50% Earned
Video Views at 50% Paid Video Views at 75%
Video Views at 75% Earned Video Views at 75% Paid
Video Views at 95% Video Views at 95% Earned
Video Views at 95% Paid View Add To Cart Quantity
View Add To Cart Value View Add To Carts
View App Install Value View App Installs
View Categories Desktop Action To Desktop Conversion View Categories Desktop Action To Mobile Conversion
View Categories Desktop Action To Tablet Conversion View Categories Mobile Action To Desktop Conversion
View Categories Mobile Action To Mobile Conversion View Categories Mobile Action To Tablet Conversion
View Categories Tablet Action To Desktop Conversion View Categories Tablet Action To Mobile Conversion
View Categories Tablet Action To Tablet Conversion View Checkout Quantity
View Checkout Value View Checkouts
View Custom Quantity View Custom Value
View Customs View Lead Quantity
View Lead Value View Leads
View Page Visit Quantity View Page Visit Value
View Page Visits View Search Quantity
View Search Value View Searches
View Sign Up Quantity View Sign Up Value
View Unknown Quantity View Unknown Value
View Unknowns View View Categories
View View Category Quantity View View Category Value
View Views at 100% View Watch Video Quantity
View Watch Video Value View Watch Videos
Watch Video Desktop Action To Desktop Conversion Watch Video Desktop Action To Mobile Conversion
Watch Video Desktop Action To Tablet Conversion Watch Video Mobile Action To Desktop Conversion
Watch Video Mobile Action To Mobile Conversion Watch Video Mobile Action To Tablet Conversion
Watch Video Tablet Action To Desktop Conversion Watch Video Tablet Action To Mobile Conversion
Watch Video Tablet Action To Tablet Conversion Web Add To Cart CPA
Web Add To Cart ROAS Web Add To Cart Value
Web Add To Carts Web Checkout CPA
Web Checkout ROAS Web Checkout Value
Web Checkouts Web Click Add To Cart Value
Web Click Add To Carts Web Click Checkout Value
Web Click Checkouts Web Click Custom Value
Web Click Customs Web Click Lead Value
Web Click Leads Web Click Page Visit Value
Web Click Page Visits Web Click Search Values
Web Click Searches Web Click Sign-Up Value
Web Click Sign-Ups Web Click Unknown Value
Web Click Unknowns Web Click View Categories
Web Click View Category Value Web Click Watch Video Value
Web Click Watch Videos Web Custom CPA
Web Custom ROAS Web Custom Value
Web Customs Web Engagement Add To Cart Value
Web Engagement Add To Carts Web Engagement Checkout Value
Web Engagement Checkouts Web Engagement Custom Value
Web Engagement Customs Web Engagement Lead Value
Web Engagement Leads Web Engagement Page Visit Value
Web Engagement Page Visits Web Engagement Search Value
Web Engagement Searches Web Engagement Sign-Up Value
Web Engagement Sign-Ups Web Engagement Unknown Value
Web Engagement Unknowns Web Engagement View Categories
Web Engagement View Category Value Web Engagement Watch Video Value
Web Engagement Watch Videos Web Lead CPA
Web Lead ROAS Web Lead Value
Web Leads Web Page Visit CPA
Web Page Visit ROAS Web Page Visit Value
Web Page Visits Web Search CPA
Web Search ROAS Web Search Value
Web Searches Web Sign-Up CPA
Web Sign-Up ROAS Web Sign-Up Value
Web Sign-Ups Web Unknown CPA
Web Unknown ROAS Web Unknown Value
Web Unknowns Web View Add To Cart Value
Web View Add To Carts Web View Categories
Web View Category CPA Web View Category ROAS
Web View Category Value Web View Checkout Value
Web View Checkouts Web View Custom Value
Web View Customs Web View Lead Value
Web View Leads Web View Page Visit Value
Web View Page Visits Web View Search Value
Web View Searches Web View Sign-Up Value
Web View Sign-Ups Web View Unknown Value
Web View Unknowns Web View View Categories
Web View View Category Value Web View Watch Video Value
Web View Watch Videos Web Watch Video CPA
Web Watch Video ROAS Web Watch Video Values
Web Watch Videos

Ad Group Billing Type Ad Group ID
Ad Group Name Ad Group Status
Add To Carts Desktop Action To Desktop Conversion Add To Carts Desktop Action To Mobile Conversion
Add To Carts Desktop Action To Tablet Conversion Add To Carts Mobile Action To Desktop Conversion
Add To Carts Mobile Action To Mobile Conversion Add To Carts Mobile Action To Tablet Conversion
Add To Carts Tablet Action To Desktop Conversion Add To Carts Tablet Action To Mobile Conversion
Add To Carts Tablet Action To Tablet Conversion Advertiser ID
Advertiser Name Advertiser Status
Android Deep Link App Install CPA
App Install Value App Installs
App Installs Desktop Action To Desktop Conversion App Installs Desktop Action To Mobile Conversion
App Installs Desktop Action To Tablet Conversion App Installs Mobile Action To Desktop Conversion
App Installs Mobile Action To Mobile Conversion App Installs Mobile Action To Tablet Conversion
App Installs Tablet Action To Desktop Conversion App Installs Tablet Action To Mobile Conversion
App Installs Tablet Action To Tablet Conversion CPC
CPC Earned CPC Paid
CPE CPE Earned
CPE Paid CPM
CPM Earned CPM Paid
CPV CPV100
CPV95 CTR
CTR Earned CTR Paid
Campaign ID Campaign Name
Campaign Status Carousel Android Deep Links
Carousel Destination URLs Carousel IOS Deep Links
Checkouts Desktop Action To Desktop Conversion Checkouts Desktop Action To Mobile Conversion
Checkouts Desktop Action To Tablet Conversion Checkouts Mobile Action To Desktop Conversion
Checkouts Mobile Action To Mobile Conversion Checkouts Mobile Action To Tablet Conversion
Checkouts Tablet Action To Desktop Conversion Checkouts Tablet Action To Mobile Conversion
Checkouts Tablet Action To Tablet Conversion Click Add To Cart
Click Add To Cart Quantity Click Add To Cart Value
Click App Install Click App Install Value
Click Checkout Click Checkout Quantity
Click Checkout Value Click Custom
Click Custom Quantity Click Custom Value
Click Lead Click Lead Quantity
Click Lead Value Click Page Visit
Click Page Visit Quantity Click Page Visit Value
Click Search Quantity Click Search Value
Click Searches Click Sign Up Quantity
Click Sign Up Value Click Tracking URL
Click Unknown Quantity Click Unknown Value
Click Unknowns Click View Categories
Click View Category Quantity Click View Category Value
Click Watch Video Click Watch Video Quantity
Click Watch Video Value Clicks
Clicks Earned Clicks Paid
Clicks Paid (gross) Client App Install CPA
Client CPC Client CPC Earned
Client CPC Paid Client CPE
Client CPE Earned Client CPE Paid
Client CPM Client CPM Earned
Client CPM Paid Client In-App Add To Cart CPA
Client In-App Add To Cart ROAS Client In-App App Install CPA
Client In-App App Install ROAS Client In-App Checkout CPA
Client In-App Checkout ROAS Client In-App Search CPA
Client In-App Search ROAS Client In-App Sign-Up CPA
Client In-App Sign-Up ROAS Client In-App Unknown CPA
Client In-App Unknown ROAS Client Offline Checkout CPA
Client Offline Checkout ROAS Client Offline Custom CPA
Client Offline Custom ROAS Client Offline Lead CPA
Client Offline Lead ROAS Client Offline Sign-Up CPA
Client Offline Sign-Up ROAS Client Offline Unknown CPA
Client Offline Unknown ROAS Client On-Site Checkout CPA (Billable)
Client Spend Client Web Add To Cart CPA
Client Web Add To Cart ROAS Client Web Checkout CPA
Client Web Checkout ROAS Client Web Custom CPA
Client Web Custom ROAS Client Web Lead CPA
Client Web Lead ROAS Client Web Page Visit CPA
Client Web Page Visit ROAS Client Web Search CPA
Client Web Search ROAS Client Web Sign-Up CPA
Client Web Sign-Up ROAS Client Web Unknown CPA
Client Web Unknown ROAS Client Web View Category CPA
Client Web View Category ROAS Client Web Watch Video CPA
Client Web Watch Video ROAS Collection Items Destination URL Template
Conversion Quantity Conversion Value
Created Time Creative Type
Custom Desktop Actions To Desktop Conversion Custom Desktop Actions To Mobile Conversion
Custom Desktop Actions To Tablet Conversion Custom Mobile Actions To Desktop Conversion
Custom Mobile Actions To Mobile Conversion Custom Mobile Actions To Tablet Conversion
Custom Tablet Actions To Desktop Conversion Custom Tablet Actions To Mobile Conversion
Custom Tablet Actions To Tablet Conversion Date
Description Destination URL
Engagement Add To Cart Engagement Add To Cart Quantity
Engagement Add To Cart Value Engagement App Install
Engagement App Install Value Engagement Categories
Engagement Category Quantity Engagement Category Value
Engagement Checkout Engagement Checkout Quantity
Engagement Checkout Value Engagement Custom
Engagement Custom Quantity Engagement Custom Value
Engagement Earned Engagement Lead
Engagement Lead Quantity Engagement Lead Value
Engagement Page Visit Engagement Page Visit Quantity
Engagement Page Visit Value Engagement Paid
Engagement Rate Engagement Search Quantity
Engagement Search Value Engagement Searches
Engagement Sign Up Quantity Engagement Sign Up Value
Engagement Sign Ups Engagement Unknown Quantity
Engagement Unknown Value Engagement Unknowns
Engagement Watch Video Quantity Engagement Watch Video Value
Engagement Watch Videos Engagements
ID IOS Deep Link
Impressions Impressions Earned
Impressions Paid Impressions Paid (gross)
In-App Add To Cart CPA In-App Add To Cart ROAS
In-App Add To Cart Value In-App Add To Carts
In-App App Install CPA In-App App Install ROAS
In-App App Install Value In-App App Installs
In-App Checkout CPA In-App Checkout ROAS
In-App Checkout Value In-App Checkouts
In-App Click Add To Cart Value In-App Click Add To Carts
In-App Click App Install Value In-App Click App Installs
In-App Click Checkout Value In-App Click Checkouts
In-App Click Search Value In-App Click Searches
In-App Click Sign-Up Value In-App Click Sign-Ups
In-App Click Unknown Value In-App Click Unknowns
In-App Engagement Add To Cart Value In-App Engagement Add To Carts
In-App Engagement App Install Value In-App Engagement App Installs
In-App Engagement Checkout Value In-App Engagement Checkouts
In-App Engagement Search Value In-App Engagement Searches
In-App Engagement Sign-Up Value In-App Engagement Sign-Ups
In-App Engagement Unknown Value In-App Engagement Unknowns
In-App Search CPA In-App Search ROAS
In-App Search Value In-App Searches
In-App Sign-Up CPA In-App Sign-Up ROAS
In-App Sign-Up Value In-App Sign-Ups
In-App Unknown In-App Unknown CPA
In-App Unknown ROAS In-App Unknown Value
In-App View Add To Cart Value In-App View Add To Carts
In-App View App Install Value In-App View App Installs
In-App View Checkout Value In-App View Checkouts
In-App View Search Value In-App View Searches
In-App View Sign-Up Value In-App View Sign-Ups
In-App View Unknown Value In-App View Unknowns
Is Deleted? Is Removable?
Leads Desktop Action To Desktop Conversion Leads Desktop Action To Mobile Conversion
Leads Desktop Action To Tablet Conversion Leads Mobile Action To Desktop Conversion
Leads Mobile Action To Mobile Conversion Leads Mobile Action To Tablet Conversion
Leads Tablet Action To Desktop Conversion Leads Tablet Action To Mobile Conversion
Leads Tablet Action To Tablet Conversion Name
Offline Checkout CPA Offline Checkout ROAS
Offline Checkout Value Offline Checkouts
Offline Click Checkout Value Offline Click Checkouts
Offline Click Custom Value Offline Click Customs
Offline Click Lead Value Offline Click Leads
Offline Click Sign-Up Value Offline Click Sign-Ups
Offline Click Unknown Value Offline Click Unknowns
Offline Custom CPA Offline Custom ROAS
Offline Custom Value Offline Customs
Offline Engagement Checkout Value Offline Engagement Checkouts
Offline Engagement Custom Value Offline Engagement Customs
Offline Engagement Lead Value Offline Engagement Leads
Offline Engagement Sign-Up Value Offline Engagement Sign-Ups
Offline Engagement Unknown Value Offline Engagement Unknowns
Offline Lead CPA Offline Lead ROAS
Offline Lead Value Offline Leads
Offline Sign-Up CPA Offline Sign-Up ROAS
Offline Sign-Up Value Offline Sign-Ups
Offline Unknown CPA Offline Unknown ROAS
Offline Unknown Value Offline Unknowns
Offline View Checkout Value Offline View Checkouts
Offline View Custom Value Offline View Customs
Offline View Lead Value Offline View Leads
Offline View Sign-Up Value Offline View Sign-Ups
Offline View Unknown Value Offline View Unknowns
On-Site Checkout CPA (Billable) On-Site Checkouts
Outbound Click Rate Outbound Click Rate Earned
Outbound Click Rate Paid Outbound Clicks
Outbound Clicks Earned Outbound Clicks Paid
Page Visits Desktop Action To Desktop Conversion Page Visits Desktop Action To Mobile Conversion
Page Visits Desktop Action To Tablet Conversion Page Visits Mobile Action To Desktop Conversion
Page Visits Mobile Action To Mobile Conversion Page Visits Mobile Action To Tablet Conversion
Page Visits Tablet Action To Desktop Conversion Page Visits Tablet Action To Mobile Conversion
Page Visits Tablet Action To Tablet Conversion Pin ID
Preview Large Preview Medium
Rejected Reasons Rejection Labels
Review Status Save Rate
Save Rate Earned Save Rate Paid
Saves Saves Earned
Saves Paid Searches Desktop Action To Desktop Conversion
Searches Desktop Action To Mobile Conversion Searches Desktop Action To Tablet Conversion
Searches Mobile Action To Desktop Conversion Searches Mobile Action To Mobile Conversion
Searches Mobile Action To Tablet Conversion Searches Tablet Action To Desktop Conversion
Searches Tablet Action To Mobile Conversion Searches Tablet Action To Tablet Conversion
Sign-ups Desktop Action To Mobile Conversion Sign-ups Desktop Action To Tablet Conversion
Sign-ups Mobile Action To Desktop Conversion Sign-ups Mobile Action To Mobile Conversion
Sign-ups Mobile Action To Tablet Conversion Sign-ups Tablet Action To Desktop Conversion
Sign-ups Tablet Action To Mobile Conversion Sign-ups Tablet Action To Tablet Conversion
Spend Status
Total Click Sign-Ups Total Conversions
Total Impressions (user) Total Sign-Up Desktop Action to Desktop Conversion
Total View Sign Ups Tracking Urls
Type Unknowns Desktop Action To Desktop Conversion
Unknowns Desktop Action To Mobile Conversion Unknowns Desktop Action To Tablet Conversion
Unknowns Mobile Action To Desktop Conversion Unknowns Mobile Action To Mobile Conversion
Unknowns Mobile Action To Tablet Conversion Unknowns Tablet Action To Desktop Conversion
Unknowns Tablet Action To Mobile Conversion Unknowns Tablet Action To Tablet Conversion
Updated Time Video 3s Views
Video 3s Views Earned Video 3s Views Paid
Video Avg. Watch Time (s) Earned Video Avg. Watch Time (s) Paid
Video Starts Video Starts Earned
Video Starts Paid Video Views
Video Views Earned Video Views Paid
Video Views at 100% Earned Video Views at 100% Paid
Video Views at 25% Video Views at 25% Earned
Video Views at 25% Paid Video Views at 50%
Video Views at 50% Earned Video Views at 50% Paid
Video Views at 75% Video Views at 75% Earned
Video Views at 75% Paid Video Views at 95%
Video Views at 95% Earned Video Views at 95% Paid
View Add To Cart Quantity View Add To Cart Value
View Add To Carts View App Install Value
View App Installs View Categories Desktop Action To Desktop Conversion
View Categories Desktop Action To Mobile Conversion View Categories Desktop Action To Tablet Conversion
View Categories Mobile Action To Desktop Conversion View Categories Mobile Action To Mobile Conversion
View Categories Mobile Action To Tablet Conversion View Categories Tablet Action To Desktop Conversion
View Categories Tablet Action To Mobile Conversion View Categories Tablet Action To Tablet Conversion
View Checkout Quantity View Checkout Value
View Checkouts View Custom Quantity
View Custom Value View Customs
View Lead Quantity View Lead Value
View Leads View Page Visit Quantity
View Page Visit Value View Page Visits
View Search Quantity View Search Value
View Searches View Sign Up Quantity
View Sign Up Value View Tracking URL
View Unknown Quantity View Unknown Value
View Unknowns View View Categories
View View Category Quantity View View Category Value
View Views at 100% View Watch Video Quantity
View Watch Video Value View Watch Videos
Watch Video Desktop Action To Desktop Conversion Watch Video Desktop Action To Mobile Conversion
Watch Video Desktop Action To Tablet Conversion Watch Video Mobile Action To Desktop Conversion
Watch Video Mobile Action To Mobile Conversion Watch Video Mobile Action To Tablet Conversion
Watch Video Tablet Action To Desktop Conversion Watch Video Tablet Action To Mobile Conversion
Watch Video Tablet Action To Tablet Conversion Web Add To Cart CPA
Web Add To Cart ROAS Web Add To Cart Value
Web Add To Carts Web Checkout CPA
Web Checkout ROAS Web Checkout Value
Web Checkouts Web Click Add To Cart Value
Web Click Add To Carts Web Click Checkout Value
Web Click Checkouts Web Click Custom Value
Web Click Customs Web Click Lead Value
Web Click Leads Web Click Page Visit Value
Web Click Page Visits Web Click Search Values
Web Click Searches Web Click Sign-Up Value
Web Click Sign-Ups Web Click Unknown Value
Web Click Unknowns Web Click View Categories
Web Click View Category Value Web Click Watch Video Value
Web Click Watch Videos Web Custom CPA
Web Custom ROAS Web Custom Value
Web Customs Web Engagement Add To Cart Value
Web Engagement Add To Carts Web Engagement Checkout Value
Web Engagement Checkouts Web Engagement Custom Value
Web Engagement Customs Web Engagement Lead Value
Web Engagement Leads Web Engagement Page Visit Value
Web Engagement Page Visits Web Engagement Search Value
Web Engagement Searches Web Engagement Sign-Up Value
Web Engagement Sign-Ups Web Engagement Unknown Value
Web Engagement Unknowns Web Engagement View Categories
Web Engagement View Category Value Web Engagement Watch Video Value
Web Engagement Watch Videos Web Lead CPA
Web Lead ROAS Web Lead Value
Web Leads Web Page Visit CPA
Web Page Visit ROAS Web Page Visit Value
Web Page Visits Web Search CPA
Web Search ROAS Web Search Value
Web Searches Web Sign-Up CPA
Web Sign-Up ROAS Web Sign-Up Value
Web Sign-Ups Web Unknown CPA
Web Unknown ROAS Web Unknown Value
Web Unknowns Web View Add To Cart Value
Web View Add To Carts Web View Categories
Web View Category CPA Web View Category ROAS
Web View Category Value Web View Checkout Value
Web View Checkouts Web View Custom Value
Web View Customs Web View Lead Value
Web View Leads Web View Page Visit Value
Web View Page Visits Web View Search Value
Web View Searches Web View Sign-Up Value
Web View Sign-Ups Web View Unknown Value
Web View Unknowns Web View View Categories
Web View View Category Value Web View Watch Video Value
Web View Watch Videos Web Watch Video CPA
Web Watch Video ROAS Web Watch Video Values
Web Watch Videos

Ad Account ID Ad Group Auto Targeting Enabled?
Ad Group Bid Ad Group Bid Strategy Type
Ad Group Billable Event Ad Group Budget
Ad Group Budget Type Ad Group Conversion Learning Mode Type
Ad Group Created Date Ad Group End Time
Ad Group Entity Status Ad Group ID
Ad Group Lifetime Frequency Cap Ad Group Name
Ad Group Pacing Delivery Type Ad Group Placement Group
Ad Group Start Time Ad Group Status
Ad Group Targeting App Type Ad Group Targeting Gender
Ad Group Targeting Geo Ad Group Targeting Locale
Ad Group Targeting Location Ad Group Targeting Spec
Ad Group Targeting Term Ad Group Tracking URLs
Ad Group Type Ad Group Updated Time
Ad ID Ad Name
Ad Status AdGroup DCA Assets
AdGroup Feed Profile ID AdGroup Frequency Goal
AdGroup Frequency Goal Time Range AdGroup Scrollup Go