Marchex is a leading conversational analytics company that connects the voice of the customer to your business.
TapClicks Dashboard

High level is great... but you need to see the nitty gritty, too.

With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.

Available Data Views

Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.

Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.

All Dimensions and Metrics:
Answers Assigned To
Average Duration Avg # of Rings
Billable Minutes Busy
Call Date Call Date (Local)
Call Recording URL Call Status
Call Status Call Tracking Number
Caller Name Caller Number
Campaign City
Classification Date
Day of week (Local) Duration
Duration (s) Group
Hang Ups Max # of Rings
Max Duration Notes
Phrase Rating
Repeat Callers Revenue
Speaker Start Second
State Tag
Time Time of day (Local)
Timezone Total Calls
Total Duration Totals Rings
Unique Callers Vendor Call ID
Version Voicemails
Campaign Group
Timezone Unique Callers
Total Calls Answers
Voicemails Hang Ups
Average Duration Busy
Totals Rings Avg # of Rings
Max # of Rings Max Duration
Total Duration Billable Minutes
Repeat Callers Date
Campaign Call Date
Time Caller Name
Caller Number Call Tracking Number
Duration Call Status
Classification Call Recording URL
Tag Assigned To
Rating Revenue
Billable Minutes Notes
Totals Rings City
State Zip
Vendor Call ID Call Date (Local)
Time of day (Local) Day of week (Local)
Campaign Call Date
Time Caller Name
Caller Number Call Tracking Number
Call Status Classification
Tag Assigned To
City State
Zip Vendor Call ID
Version Speaker
Start Second Duration (s)
Phrase Date

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