Bing Ads for TapClicks

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About Bing Ads

Bing Ads helps you reach customers with search engine marketing (SEM), also known as pay-per-click advertising (PPC). Use Bing Ads to gain a distinct, valuable audience to help you get more clicks and more sales.

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Metrics Offered

How to Connect to TapClicks

Connecting Bing Ads to TapClicks is simple and straightforward.

Let's Get Started

Simply select Bing Ads from the TapClicks "Manage services" Dashboard.
Enter your Email and Password on the screen that appears.
Select a specific Bing Ads account and a client or end user with which to associate the account, and click “update”.

That’s it! Your tool is now connected and your data will flow into your dashboard! :)

Step A

Bing Ads analytics reporting dashboard marketing tool

Step B

Bing Ads dashboard integration reporting tool

Step C

TapClicks marketing dashboard analytics reporting platform integration dashboard

Metrics Offered

Dashboard / Top Metrics
Campaign / Client View
Detailed Metrics
- Ad Groups
- Keywords
- Ads
Additional Metrics
- Ads
- AdGroup
- Demographics
- Geo
- Devices
- Ad Extensions
- Goals
- Network breakdown

Score
Average Position
Impressions
Clicks
CTR
CPC
CPM
Spend
Conversions
Cost Per Conversion
Revenue
Revenue per Click
Revenue per Thousand Impr.
Return on Ad Spend
Conversion Rate
Avg. Daily Impr. Share Lost to Rank
Avg. Daily Impr. Share Lost to Bid
Avg. Daily Impr. Share Lost to Page Relevance Score
Avg. Daily Impr. Share Lost to Keyword Relevance Score
Phone Impressions
Phone Calls
Manual Calls
Click Calls
Phone Spend (deprecated)
Total Cost Phone and Clicks (deprecated)
Assists
Cost per Assist
Extended Cost (deprecated)
Total Visits (deprecated)
Client Cost
Client CPC
Client CPM
Client Cost Per Conversion
Avg. Daily Impression Share
Avg. Daily Impr. Share Lost to Budget
Est. Available Impressions
Adjusted Impression Share

Score
Client
Campaign
Average Position
Impressions
Clicks
CTR
Ad groups
Campaign ID
Campaign Status
Account
Account ID
Account Number
Account Status
CPC
CPM
Spend
Conversions
Cost Per Conversion
Revenue
Revenue per Click
Revenue per Thousand Impr.
Return on Ad Spend
Conversion Rate
Avg. Daily Impression Share
Avg. Daily Impr. Share Lost to Budget
Avg. Daily Impr. Share Lost to Rank
Avg. Daily Impr. Share Lost to Bid
Avg. Daily Impr. Share Lost to Page Relevance Score
Avg. Daily Impr. Share Lost to Keyword Relevance Score
Phone Impressions
Phone Calls
Manual Calls
Click Calls
Phone Spend (deprecated)
Total Cost Phone and Clicks (deprecated)
Assists
Cost per Assist
Extended Cost (deprecated)
Total Visits (deprecated)
Client Cost
Client CPC
Client CPM
Client Cost Per Conversion

Ad Group
Average Position
Impressions
Clicks
CTR
CPC
Keywords
Campaign
Spend
CPM
Conversions
Cost Per Conversion
Avg. Daily Impression Share
Avg. Daily Impr. Share Lost to Budget
Avg. Daily Impr. Share Lost to Rank
Avg. Daily Impr. Share Lost to Bid
Avg. Daily Impr. Share Lost to Page Relevance Score
Avg. Daily Impr. Share Lost to Keyword Relevance Score
Est. Available Impressions
Adjusted Impression Share

Keyword
Average Position
Impressions
Clicks
CTR
CPC
Campaign
Ad Group
Spend
CPM
Conversions
Cost Per Conversion
Avg. Quality Score

Title
Description
Type
Average Position
Impressions
Clicks
CTR
Spend
CPC
Conversions
Client
Campaign
Campaign ID
Campaign Status
Account
Account ID
Account Number
Account Status
Ad Group
Ad Group ID
Ad Group Status
Ad ID
Ad Status
CPM
Cost Per Conversion
Revenue
Revenue per Click
Revenue per Thousand Impr.
Return on Ad Spend
Conversion Rate
Assists
Cost per Assist
Ad Preview

Ad Extensions